Job Description

Advertising & Insights Intern

We are looking for an Advertising & Insights Intern to join the Growth Marketing team.

In this role, you will play a pivotal role in bridging the gap between analytics and creativity. Working closely with the Performance Marketing, Content, and Creative teams, you will gain hands-on experience in driving the end-to-end process of developing data-driven digital ads across the three markets we are in (SG, US, AU).

Responsibilities

• Assist in creating ads (simple copywriting, graphic design, and storyboarding) for key paid digital channels (Facebook, Instagram, YouTube, Google Ads, etc)
• Support with periodic data extraction, reporting, and analysis to measure ad effectiveness and uncover creative insights for future ads
• Assist in integrating creative insights into our monthly ad strategy
• Support in periodic creative optimisations
• Assist in monitoring new consumer journey initiatives and creative tests
• Identify new creative opportunities from trends and competitors

Requirements

• Creative portfolio showcasing your copywriting, graphic design, and/or storyboarding
• Passion for digital marketing, data analysis, and content creation
• Proficiency in Microsoft Excel and Canva is a plus
• A creative, curious, and analytical mind
• A resourceful team player with a positive working attitude
• Strong organisational and time management skills
• Excellent written and verbal communication skills

Internship Details

• Starting date: ASAP
• Duration: Minimum 4-6 months
• Days per week: Minimum 3-4 days

If you\'re looking for a role that challenges you to grow both your analytical and creative skillsets as well as gain a holistic understanding of the digital ad ecosystem, Castlery is the place for you. In return, it is our promise to help you achieve your highest potential in a safe and respectful space.

Castlery