Job Description

We are seeking a highly motivated and talented individual to join our team as an entry-level MarTech Integration Engineer. As a MarTech Engineer, you will play a key role in supporting the organization\'s marketing technology stack. You will work closely with the Marketing Operations team to design, implement and maintain marketing automation tools, web analytics, and other MarTech systems.
This is an excellent opportunity for a motivated individual who is passionate about technology and marketing to join a dynamic team in a fast-paced environment. In addition, the candidate must be a self-starter and problem-solver, able to learn and adapt quickly in an agile environment.

You\'ll get to do things like:

• Integrate existing MarTech stack, including working with vendor to build strategy to bridge identified gaps
• Improve MarTech stack utilization across existing solutions such as Braze, Adobe Analytics (AA), Adobe Target (AT) and Adobe Experience Manager (AEM) to help drive or uplift marketing performance through personalization and experimentation, including areas such as customer journey management and web analytics tools.
• Collaborate with the marketing team to understand their needs and requirements for technology systems and make recommendations accordingly.
• Guide and educate business units on best use of marketing technology platform and align on integration plans.
• Perform database analysis to propose effective customer value proposition, targeted promotions, and personalized content & activities with the different business units.
• Set up audience segments, marketing automation journeys and personalization activities on our marketing platforms

• Bachelor\'s Degree in IT, Computer Science or other relevant fields
• Good understanding of marketing concepts and technologies such as CRM, email marketing, marketing automation, web analytics, and digital advertising.
• Proficiency in programming languages such as Python, JavaScript, and SQL
• Experience working with JIRA, MS Office, Visio, Lucid Charts and/or project management tools is a plus
• Strong communication and collaboration skills.
• Demonstrated problem-solving and analytical skills.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.

Changi Airport Group