Job Description

The Assistant Store Manager is responsible for the overall store management by efficiently leading a team and ensure smooth operations to optimize sales and deliver outstanding customer service. Be an ambassador of Sephora and embrace working in a fast paced environment.

Responsibilities:

(1) People Management

Recruit & Retention


Involved in the recruitment of store team together with HR departmentMaintain employee turnover and absenteeismTrain and Develop


Ensure all new joiners are well-trained and integrated into the environment


Work with the Store Manager on training plans and objectives for the store team


Coordinate training schedules and follow up with the Store Manager


Develop the Store team individual career pathPerformance Management


Work with the Store Manager on individual and store objectives / KPIs


Conduct annual, half yearly and quarterly individual performance review with the Store team


Provide constructive feedback and constantly provide coaching to the team for improvement


Propose internal promotions and transfers when necessary


Organize and AnimateConduct the Store team briefing every shift


Plan a well-organized store roster according to daily traffic and sales trend, optimizing the team resources


Ensure that the team's grooming and behavior are according to the store's SOPWork with the Store Manager on any disciplinary issue


Demonstrate the Sephora DNA to inspire and motivate the team


Create a positive and exciting environment with great team spirit

(2) Sales Management

Drive SalesResponsible for daily store operations, achieving store sales and profitability and ensuring every customer receives great service experience


Set and communicate the KPIs to the team during the daily briefing


Communicate to the team on hourly sales achievements and take prompt action to achieve final goal when necessary


Communicate and ensure that the team is aware of all the brand promotions mechanics and incentives


Ensure that complimentary gift wrapping services are introduced, key product launches and initiatives are fully supported


Be operationally hands-on, working with the team on the sales floor to achieve KPIs set


Optimize Store ProfitabilityKeep abreast of direct competitors' promotional activities and propose action plan to the Store Manager


Analyze the sales, KPIs, store's activity and propose action plan on a weekly and monthly basisParticipate in cost management control


Customer ServiceBuild and nurture a strong relationship with loyal customers


Constantly focus on new members recruitment (CRM) to achieve the KPIs set


Coordinate with HQ CRM team to ensure smooth implementation of Sephora's CRM operations and policie


Manage and resolve any customer's feedback


Ensure that the every team member is trained on Mystery Shopper standard and the standard is practised consistently


MerchandisingEnsure that the store is in good condition i.e. shelves are replenished, fixtures are clean, testers and prices are present in good condition


Ensure that the merchandising guidelines and planograms are followed according to the Merchandising Book and requirementsStock Management


Monitor the stock inventory process to minimize shrinkage and accuracy in stock management; stock room is according to Sephora's guidelines and standards


Liaise with Supply Chain team on any stock issue


Cash & Till Management


Train staff and enforce Sephora's cash handling and shortage prevention procedures


Ensure that store funds and deposits are maintained in accordance with Sephora's policies

(3) Others

Ensure communication within Weekly Action Box is disseminated to the team and required actions are implemented and follow through


Ensure store compliance with Sephora's audit processes and requirementsAny other ad hoc duties assigned

We would love to hear from you if you are someone with...

6 years' experience in store operations or sales management of which 3 years in leading and developing a team


Experience in retail, FMCG or hospitality industry is preferred


ood analytical skills with an eye for detail


Proven leadership skills


Strong interpersonal communication skills


Service oriented with great passion for retail industry


Proficient in MS Office