Associate Director, Hnw And Sc Wealth Academy

Singapore, Singapore

Job Description


Role Responsibilities
The role is a Short Term Assignment (STA) for a period of 6-12 months with a potential to re-evaluate further extensions.
This role is responsible for working within the Global Affluent Segments and partnering with the in-market CPBB Affluent Segments, Product Management, Marketing and Frontline Affluent distribution teams, besides respective Group stakeholders to drive the affluent segments and business growth strategy. The role will cover the below tasks & functions across 2 key areas - HNW Value Prop and Wealth Academy, across multiple markets, as relevant to the initiative.
Priority Private (PP) Value Proposition and Initiatives:

  • Driving high quality execution of the Bank\'s PP Value Proposition Strategy, via effective collaboration with Group and In-Market stakeholders, and external vendors / organisations.
  • Support new markets in the PP CVP introduction, and ensure strong differentiators are in place
Key outcomes driven by this individual would be:
  • Implementation of strategic CVP initiatives such as Next Gen Programs, Global Lifestyle concierge services, PP NPS, HNW Wealth Insights, etc.
  • Benchmarking CVPs vs Markets to identify areas of improvements
  • Developing and maintaining marketing strategies to raise segment awareness and consideration - externally & internally
  • Build & establish a structured management information pack for the segment, and work closely with Data teams to mine sharp insights that can drive better segment performance
Standard Chartered-INSEAD Wealth Academy:
  • Lead the execution for the Academy programs, in collaboration with People Capabilities (and HR) - Diamond and Platinum
  • Play a lead role in the Gold Program design with a digital-led approach
  • Lead the execution of the Gold Program in collaboration with market stakeholders and external partners
  • Co-manage the tracking and measurement dashboards, alongwith the PC team
  • Work closely with the Academy product owner/Lead to develop the design for practical on-gorund Learning extension & embedding programs
  • Manage and coordinate the external vendor relationships such as INSEAD, Fitch Learning, Intuition, and others to ensure alignment on objectives, costs and outcomes
Strategy
  • Understand the Affluent segments CPBB business strategy and leadership expectations and ensure the PP Segment CVP management agendas are effectively supported and delivered, including the outlined objectives via the SC-INSEAD Academy
  • In partnership with the frontline / distribution teams in-market and Global Affluent teams, develop capabilities that differentiate PP value proposition and drive quality in client engagements, via the Academy programs
  • As a member of the Global Affluent segments CVP team, provide analytics and insights to strategic discussions and ensure key business initiatives are effectively implemented
  • Benchmark PP CVP proposition and Academy programs to competition, and develop analyses to demonstrate positive impacts to business
Business
  • Grow the PP client base across markets
  • Expanding the PP offerings in new markets, as per the MT aligned strategic plans
  • Working with the Group and markets\' teams, develop strong range of compelling (must-haves and differentiating) wealth solutions relevant to the HNW clients
  • Champion a positive customer experience through enhancing CVP capabilities and embedding of the advisory-led learning via the SC-INSEAD Wealth Academy
  • Lead the collaborative effort to build an End-2-End HNW/Priority Private brand experience for clients
  • Monitor PP NPS, take note of feedback & corrective actions and drive execution with respective stakeholders to drive continual improvements
  • Help in execution of initiatives that elevate the role of Academy (and INSEAD partnership) in going beyond the learning objectives (e.g. research, client programs, etc.)
Processes
Responsibilities:
  • Priority Private Segment Proposition documentation - segment must-haves, definitions for segment optimisation, scorecard norms, and policies / procedures applicable to the RM / specialist functions, external titles and roles
  • Monitor and drive implementation of segment optimisation norms and metrics
  • Collaborate with the Group FLIP team and markets to drive the adoption of PP specific model scorecards and incentive mechanism
  • Ensuring the requirements of policies and procedures are appropriately communicated to and followed by the team and frontline
  • Ongoing control monitoring of the minimum control requirements set out in the policy and procedures to ensure that if a key-control activity stops working, or operates outside its normal operating conditions, it will be quickly detected in the ordinary course of line management
  • Actively help in management of Priority Private and Wealth Academy budgets and initiatives tracking
People & Talent
  • Provide leadership input as part a member of the Global Affluent Segments team
  • Lead through example and build the appropriate culture and values, embedding a high level of team engagement
Risk Management
  • Manage changes and reporting of the Operational Risk Framework (ORF), where applicable
  • Ensure consistent implementation of agreed risk and control monitors across markets
Governance
  • Ensure awareness and understanding of the regulatory framework in which the Group operates and the regulatory requirements and expectations relevant to the role
  • Deliver effective governance in compliance with applicable internal policies esp. with regards to contracts, vendor and partner management etc.
  • Develop a strong conduct, risk and control environment to minimise operational loss and audit failures
Regulatory & Business Conduct
  • Display exemplary conduct and live by the Group\'s Values and Code of Conduct .
  • Take personal responsibility for embedding the highest standards of ethics, including regulatory and business conduct, across Standard Chartered Bank. This includes understanding and ensuring compliance with, in letter and spirit, all applicable laws, regulations, guidelines and the Group Code of Conduct.
  • Lead the Affluent Segment team to achieve the outcomes set out in the Bank\'s Conduct Principles. Fair Outcomes for Clients, Financial Crime Compliance, The Right Environment.
  • Effectively and collaboratively identify, escalate, mitigate and resolve risk, conduct and compliance matters.
Key stakeholders
  • Global and Regional Affluent Segment heads
  • Market Affluent VCGMs and Segment Heads
  • CPBB COO Team, Conduct, Risk and Governance
  • HR - Affluent and Wealth Management
  • CPBB Leaning and Development
  • CPBB Marketing
  • Product Partners (Daily Banking, Banca, Investments, Insurance)
  • CPBB Data, Digital and Analytics teams
  • Legal, Audit and Compliance, where relevant
Other Responsibilities
  • Set-up a full-scale accurate and timely financial dashboard for HNW/PP, and embed into compass
  • Manage stakeholder engagement (global and local) at all seniority levels to enhance the client experience and quality of engagement
Our Ideal Candidate
  • Bachelor\'s or Master\'s degree, preferably in management. Professional qualification in data / wealth management areas such as investments, insurance, etc. will be an added advantage
  • 5+ years\' experience in banking / financial services. Including products, segments, data analytics fields
  • 3+ years of experience in Segment Management
  • Experience in working with multiple markets and multi-market projects
  • Reasonable fluency in written and spoken English communication is a must
  • Strong experience in segment analytics and insights
  • Experience in Retail Banking and Wealth Management products and sales
  • Knowledge of the CPBB business including Priority and Pvt Bank segments
  • Ability to drive cultural change and manage complex, global KPIs, scorecard blueprints
  • Strong analytical and problem-solving skills
  • Demonstrated initiative taker
  • Experience in working with and influencing senior stakeholders at all levels
  • Proven ability to work with diverse teams globally and effectively collaborate with a wide range of stakeholders
  • Proficiency in Excel, PowerPoint, while proficiency in data scripts & programming will be an added asset
  • Proactive and positive with the ability to use independent judgement
  • Project and Programme Management skills to monitor specific projects and take ownership of issues and tasks
  • Ability to create effective work relationships across functions & borders
  • Interpersonal skills in networking, influencing and decision taking
  • Good presentation, time management, negotiation and influencing skills
  • Good written & oral communication skills
  • Ability to work independently to strict timeframes, focused, organised and results-oriented
  • Assertive, tenacious and willing to challenge when required
Role Specific Competencies
  • Segment Portfolio Analytics
  • Retail Banking Products and Sales
  • Wealth Management Products and Sales
About Standard Chartered
We\'re an international bank, nimble enough to act, big enough for impact. For more than 160 years, we\'ve worked to make a positive difference for our clients, communities, and each other. We question the status quo, love a challenge and enjoy finding new opportunities to grow and do better than before. If you\'re looking for a career with purpose and you want to work for a bank making a difference, we want to hear from you. You can count on us to celebrate your unique talents. And we can\'t wait to see the talents you can bring us.
Our purpose, to drive commerce and prosperity through our unique diversity, together with our brand promise, to be here for good are achieved by how we each live our valued behaviours. When you work with us, you\'ll see how we value difference and advocate inclusion. Together we:
  • Do the right thing and are assertive, challenge one another, and live with integrity, while putting the client at the heart of what we do
  • Never settle, continuously striving to improve and innovate, keeping things simple and learning from doing well, and not so well
  • Be better together, we can be ourselves, be inclusive, see more good in others, and work collectively to build for the long term
In line with our Fair Pay Charter, we offer a competitive salary and benefits to support your mental, physical, financial and social wellbeing.
  • Core bank funding for retirement savings, medical and life insurance, with flexible and voluntary benefits available in some locations
  • Time-off including annual, parental/maternity (20 weeks), sabbatical (12 weeks maximum) and volunteering leave (3 days), along with minimum global standards for annual and public holiday, which is combined to 30 days minimum
  • Flexible working options based around home and office locations, with flexible working patterns
  • Proactive wellbeing support through Unmind, a market-leading digital wellbeing platform, development courses for resilience and other human skills, global Employee Assistance Programme, sick leave, mental health first-aiders and all sorts of self-help toolkits
  • A continuous learning culture to support your growth, with opportunities to reskill and upskill and access to physical, virtual and digital learning
  • Being part of an inclusive and values driven organisation, one that embraces and celebrates our unique diversity, across our teams, business functions and geographies - everyone feels respected and can realise their full potential.
  • Recruitment assessments - some of our roles use assessments to help us understand how suitable you are for the role you\'ve applied to. If you are invited to take an assessment, this is great news. It means your application has progressed to an important stage of our recruitment process.
Visit our careers website www.sc.com/careers

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Job Detail

  • Job Id
    JD1338125
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Singapore, Singapore
  • Education
    Not mentioned