Job Description

OVERVIEWWeber Shandwick is one of the world\'s leading global communications and marketing solutions firms with offices in 79 cities and a network extending to 120 cities on 6 continents. In the Asia Pacific region we have 17 owned offices with affiliates and representative firms in other locales - spanning Greater China, Japan and Korea, India and Southeast Asia. Our heritage in Asia Pacific stretches back more than 60 years.Weber Shandwick was named Asia-Pacific PR Consultancy of the Year 2015, 2017, 2019 and 2020 by PR Awards Asia, the ICCO Regional Network of the Year Asia Pacific in 2015, 2017, 2018 and 2019, Asia-Pacific Consultancy of the Year 2017 and 2019 by Provoke and Regional Network of the Year in 2014, 2015, 2016, 2017 & 2018 by Public Affairs Asia. We were also named PRWeek Purpose Awards Agency of the Year 2020 and 2021, Global PR Agency of the Decade at the 2020 Global Sabre Awards by Provoke Media. Recent accolades include Fast Company\'s Best Workplaces for Innovators (2023), Most awarded PR agency at Cannes (2023), The Gold Standard Award for Regional Network of the Year, Asia Pacific (2023) and Global Agency of the Year at the 2023 Global SABRE Awards.Our Values:CURIOSITY - We cultivate curiosity and challenge convention. Because solving any problem begins by asking the right questionsINCLUSION - We foster teams and environments built on belonging and openness to possibility. Because the best ideas have no biasCOURAGE - We stand up for what we believe in. Because being comfortable with the uncomfortable is how progress is madeIMPACT - We strive to make a meaningful difference in everything we do. Because we owe it to our people, or clients and the worldAbout the opportunity:You\'re a self-starter, you take pride in the responsibilities entrusted and you pursue nothing short of excellence. Most of all, you\'re a team player and enjoy working together with others to achieve great things.You have experience working with lifestyle media, beauty and lifestyle influencers in Singapore to create amazing campaigns. You have a keen interest to develop new skills in Social Media or have some experience developing social media calendars or campaigns for brands.If the above resonates with you and you\'d be keen to grow professionally with an award-winning integrated communications consultancy like ours, we\'d love to speak with you.EXPERIENCES GREAT FOR THE ROLE:Media relations (40%)

• Good knowledge of local media landscape, coupled with strong relationships with key lifestyle Media in Singapore.
• Ability to identify suitable media for consumer announcements and launches, as well as pitch to them to feature our brand\'s news.
• Able to develop different pitch angles to make the stories relevant to the readers of the different media touchpoints.

Influencer Marketing (40%)

• A proven track record in working with social influencers in Singapore, with strong relationships especially for Beauty, Lifestyle brands.
• Experience in working with beauty and lifestyle brands to co-create content with KOLs, specifically to perform the functions of: (1) identifying and evaluating the right KOLs for your brands, (2) outreach and negotiations to confirm KOLs for campaigns, (3) develop content creation briefs that are aligned to brand asks and brief the KOLs afterwards, (4) review the content to ensure its aligned to the brief, (5) manage the posting with the KOLs, (6) as well as provide insightful evaluations of the campaign performance when it ends.
• You should be a social media native, actively participating and use platforms such as TikTok, Instagram, and other relevant social media platforms in Singapore.
• You also keep your fingers on the pulse with different social media trends, especially those related to the beauty/cosmetics and lifestyle category and are able to effectively ideate trend-jacking content co-creation ideas to leverage these trends.

Social Media Marketing (20%)

• Development and management of a social media calendar.
• Development of social media content, and creative brief to develop visuals for publishing.
• Managing the publishing of the content across various social media platforms.
• Reporting of social media content performance.

QUALIFICATIONS:

• 1 to 2 years of experience for Associate, 3 to 4 years for Senior Associate.
• Passion for Beauty, lifestyle and consumer communications.
• BA or BS in communications, business, marketing or related field.

Note from the teamWeber Shandwick is proud to be an equal opportunity employer. Weber Shandwick is committed to building a culture where all employees are seen as equal, are respected and where all opinions are heard. We take pride in our inclusive hiring, as well as our diverse workforce and we welcome applications from all qualified candidates.Personal data held by Weber Shandwick relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website.Due to the large number of applications received, we apologize if we are unable to provide a response or feedback on unsuccessful applications. We appreciate the time taken to apply for the role and your recent interest in Weber Shandwick.

Weber Shandwick