Job Description

About UOB

United Overseas Bank Limited (UOB) is a leading bank in Asia with a global network of more than 500 branches and offices in 19 countries and territories in Asia Pacific, Europe and North America. x Our history spans more than 80 years. Over this time, we have been guided by our values - Honorable, Enterprising, United and Committed. This means we always strive to do what is right, build for the future, work as one team and pursue long-term success. It is how we work, consistently, be it towards the company, our colleagues or our customers.

About the Department

The Group Strategic Communications & Brand function works closely with all functions across the Group to protect and to promote the reputation of UOB. Through our thought leadership, stakeholder and community engagement programmes, we ensure that UOB\'s presence, relevance, insights and understanding are seen and felt by our colleagues and customers, wherever they are. We also strive to turn our customers into advocates through our consistent and considered approach in delivering reliable and distinctive customer service.

Job Responsibilities

We are looking for a suitable candidate in the Insights and Transformation team, who will undertake Brand and Consumer research, both qualitative and quantitative, to drive informed Brand & Business decisions.

Specific objectives for the candidate in the role include:

• Develop research programmes to empower Business and Brand and refine initiatives in countries both qualitative and quantitative
• Experience in brand health tracking across markets
• Proficient in competitive market intelligence and able to translate business needs to research projects
• Adept at project management across markets
• Experience in publishing thought leadership publications is a plus

Job Requirements

Job requirements and competencies:

• Proven analytical skills
• Creative problem solver
• Solid research experience in agency/client environment
• Task-driver individual with ability to achieve results in a dynamic environment
• Diplomacy, negotiation and ability to influence stakeholders
• Excellent communication and interpersonal skills
• Proven experience in successfully managing multiple projects simultaneously and independently to completion on time and to budget
• Experience in procuring and managing external agencies
• Application of research skills to business needs
• Ability to convey complex theories to layman terms
• Adept at Microsoft Office
• Ability to work with SPSS and SAS preferred.

Qualifications:

• University degree in Marketing, Economics or related field
• 5 years\' experience; experienced in Primary Quantitative Marketing Research
• Knowledge and exposure to more than one market (worked preferably in the
• international arena/ client-side/ agency side)
• Strong analytical mind and excellent numerical skills
• Very good knowledge of advanced analysis, methods, and tools
• Very good interpersonal skills
• Strong business acumen and knowledge of financial institutions is a plus

Be a part of UOB Family

UOB is an equal opportunity employer. UOB does not discriminate on the basis of a candidate\'s age, race, gender, color, religion, sexual orientation, physical or mental disability, or other non-merit factors. All employment decisions at UOB are based on business needs, job requirements and qualifications. If you require any assistance or accommodations to be made for the recruitment process, please inform us when you submit your online application.

Apply now and make a difference.

Competencies

1. Strategise

2. Engage

3. Execute

4. Develop

5. Skills

6. Experience

Apply now

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