Job Description

You will report to the Business Development & Marketing Manager, and your duties will include:-

Guardianship/Homestay

• Maintaining database of guardianship/homestay

• Site visiting to homestay

• Be the Liaison person with Oldham hall on student matters

• Assisting with the logistics/admin preparation for tea sessions organized by the school
  

Business Development & Marketing

• Liaise with partners in China. Develop and drive business plans and projects to increase student enrolments, particularly in new markets such as Indonesia, Thailand, Vietnam, etc

• Develop new business relationships (direct or indirect) to generate new income for the school to an agreed annual enrolment target

• Liaise with local and overseas schools on direct student recruitment drives

• Plan and execute advertising and promotion concepts that are aligned to corporate branding and positioning

• Engage in social media, including preparation of creatives and videos, for marketing purposes / to be posted in Social Media

• Represent SFMS in educational fairs

• Handle walk-in consultations from parents and prospective students, to follow up to enrolment

• Keep abreast of industry trends and issues affecting the educational industry to help the school stay ahead of the competition. Gather market intelligence on competitors.

• Develop and maintain key relationships with local and overseas schools.

• Manage and effectively engage a portfolio of agents on international student recruitment and admission matters

• Handle enquiries from marketing agents or referrals

• Conduct regular evaluations and monitoring on the effectiveness of agents; organizing agent surveys and maintaining an up-to-date agent listing on the school website

• Managing and maintaining the Agent Management System and ensuring that all sales administration data are current and up accurate

• Provide training to agents and review recruitment procedures in line with Edutrust’s requirements

• Other ad-hoc duties as assigned by management, such as Product Review, updating Operations Manual, etc
  

Job requirements

• Candidate must possess a minimum Diploma in Marketing or related discipline, with preferably 2 years relevant work experience.

• Possession of Design Skills for preparation of marketing creatives would be a plus
  

The salary Package varies, depending on the candidate's experience and skillsets