Job Description

1. Business Growth & Revenue Strategy

Develop & execute business development strategies to increase venue revenue Identify new income streams - VIP memberships, bottle packages, corporate bookings, event partnerships Conduct market research & competitor benchmarking within Singapore nightlife industry Create and implement revenue models for weekdays, weekends, festive seasons and special events

2. Partnership, Sponsorship & VIP Relationship Management

Build high-value partnerships with:

Luxury brands & lifestyle partners


Hotel & tourism partners


Influencers, talent agencies & entertainment promoters


Beverage suppliers & premium liquor distributors
Develop long-term VIP guest relationships and private membership programs Coordinate corporate event bookings, tourism partnerships and private functions

3. Marketing & Brand Development

Work with marketing team to create lifestyle campaigns & digital content plans Oversee brand positioning, reputation management & social engagement Approve theme nights, celebrity appearances, DJs & artist bookings for brand enhancement Manage PR events, media exposure & influencer marketing programs

4. Sales & Client Acquisition

Lead B2B and B2C sales strategies for club packages, table bookings & membership programs Drive corporate event sales & luxury segment engagement Monitor sales performance, lead conversion & customer retention metrics

5. Financial & Commercial Planning

Develop sales forecasts & market expansion strategies Review P&L, commercial performance, and sales dashboards with management Manage budgets for brand campaigns, entertainment programs & partnership activations Negotiate sponsorship & partnership commercial terms

6. Operational & Compliance Collaboration

(Not operational head, but collaborates closely)

Work with Operations Director & Compliance manager on:

Entertainment licensing (SPF Public Entertainment)


Liquor license compliance & marketing rules


Brand-safe advertising within Singapore guidelines
Ensure all promotional events comply with Singapore laws & venue licensing

7. Networking & Industry Engagement

Represent the venue in industry events, tourism forums, luxury brand networks Engage community & government stakeholders to build positive brand image Build premium client ecosystems, nightlife alliances, concierge networks

8. Leadership & Team Management

Lead Business Development, Marketing & VIP Relations teams Coach and train promoters, concierge team and guest relations executives * Establish performance KPIs & incentive programs