Job Description

Roles & Responsibilities We are seeking an experienced molecular biologist and genomics scientist to join our new, cutting-edge genomics services company as the leader of the Business Development and Customer Engagement team. We\xe2\x80\x99re not just looking for the best candidate \xe2\x80\x93 but the right candidate. The ideal candidate should be passionate about genomics, biotechnology and new technology and have a strong desire to learn about the new advances in the industry, like long-read sequencing and spatial genomics. The BD Lead will be a member of the leadership team and work with marketers, designers, and the scientists to spread the word on our work and to engage prospects on their projects and how we can help with their work. The BD lead will oversee all follow up on marketing campaigns, engage in our social media efforts and assist in the development and execution of events and marketing campaigns that drive customer acquisition, like participating in presentations and launch events.

Key Responsibilities:

• Work with the leadership and scientific teams to set strategy for business development, marketing and prospecting efforts.

• Engage with prospective customers to understand their needs and collaborate to deliver the best possible solutions for their projects

• Work with creative team to assist in the design, development and execution of marketing campaigns in social media and direct email channels.

• Engage with technology vendors on marketing efforts and campaigns to spread awareness

• Conduct market research and analysis to identify target audiences and market trends.

• Monitor and report on the performance of marketing campaigns, web traffic, and recommend improvements based on data insights.

• Support the organization and execution of events and conferences.

• Perform other duties as assigned.
  

• Degree (B.S., M.S. \xe2\x80\x93 PhD preferred) in life science, biotechnology or medical technology. Post-doctoral experience is a plus.

• Passion for cutting edge technologies \xe2\x80\x93 especially DNA sequencing and spatial genomics

• Comfortable in start-up environment and thrive on juggling multiple tasks in a fun and fast-paced setting

• Knowledge of marketing methods, CRM and other lead generation tools

• Excellent verbal and written communication skills.

• Strong attention to detail and organizational skills.

• Ability to work independently and as part of a team