Job Description

Job Duties & Responsibilities

• Lead and drive the content creation and social media in accordance to organisation growth targets, in a social metrics and customer NPS

• Implement social listening initiatives to better understand industry, competitive and channel trends

• Strategize and prepare content and social media plans to achieve given targets

• Prepare and report key metrics to management on a weekly, monthly and annual basis

• Conceptualise, produce and post creative contents in response to Marketing team\xe2\x80\x99s briefs, objectives and goals

• Develop, produce and adapt content to ensure fit for social platforms

• Maintain consistency in the brand\'s tone of voice

• Work with marketing team and creative team to plan content calendar, develop high quality assets and engaging contents to grow community engagement.

• Collaborating with internal and external stakeholders/departments to develop and implement marketing initiatives to grow the brand.

• Maintaining strong brand synergy online and offline among all marketing initiatives to ensure consistent tone of voice.

• Monitor product releases, schedule and post in a timely manner.

• Manage and build strong relationship with the community, brand ambassadors and KOL by developing supporting activities to engage them

• Bachelor\'s Degree and related field or equivalent experience. Pref Journalism, Communications or Marketing qualifications.

• You have 2-4 years content social media experience as well as experience building effective multi-channel content on social media and digital marketing channels.

• You are a highly goal-oriented and responsible individual and have excellent communication skills.

• You are open minded, curious and a strong problem solver.

• Balance of disciplined strategic thinking, creative passion, and a willingness to be hands-on, while being able to go the extra mile to ensure goals are being hit are required.

• Willingness to be work on occasional weekends or outside office hours to capture and produce contents

• Comfortable being in front of camera is preferred

• Eloquent to host occasional live show

• Ability to produce short form video/still content on TikTok, IG, FB is a must

• Photography, videography and editing skills is a must

• Good organization and time management

• Knowledge of pop culture and art toy collectibles are good to have