The Job As the content creator, you will be responsible for creating, reviewing and editing content for Wallex which will be published across our websites and social media pages. Creators are expected to work simultaneously on multiple projects across formats including blogs, videos , social media and maintain consistency between campaigns. Creators will also brainstorm and suggest newer ways and platforms to maximize engagement and impact.
Work with the marketing department to get and understanding of the short term and long term marketing targets and then develop content strategies accordingly
Creating content which will catch maximum customer interest
Writing and reviewing content for websites, social media pages and public communications
Research and target SEO oriented keywords through content to increase organic site traffic
Identify customers needs in relation to the company and write content to cater those needs
Conducting research on the key SEO terms and incorporating them into the content to achieve maximum viewership
Collaborating with the product team to design product message, taglines and promotional material
Measuring and improve KPIs pertaining to website traffic, campaign performance and social media engagement
Ensure that the content is consistent , aligned with the brand and compliant with existing regulations
Update the website, social media and content pages periodically
Ideal Candidate What we are looking for :
Strong written and verbal skills
You are creative and curious in nature - you love to test new ideas
You have the ability to blend your creativity into our content guidelines
Proven experience, portfolio of content
You must be familiar with digital publishing and generating traffic for new businesses
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