Job Description

About Workmate

Workmate is on a mission to revolutionize the blue collar labour market in Asia. Our on-demand staffing platform is changing the way that blue-collar workers find work and how companies find workers in industries like logistics, warehousing, F&B and hospitality. We are bringing technology to a traditional industry, making it easier for workers to find the work they want when they want it, and for businesses to find qualified and reliable staff, fast.

After being founded in 2016, Workmate has grown to a team of 100+ in 3 countries, delivering over 1.5million hours of labour every month. We were recognized by The Straits Times as the fastest growing company in Singapore in 2022 and by the Financial Times as the 4th fastest growing company in Asia in the same year. In September 2022 Workmate was acquired by PERSOL Group, one of the worlds largest HR Services companies, listed on the Japan Stock Exchange.

We are growing fast, and are looking for a talented marketing professional to help us accelerate our growth.

The Position

We are looking for an experienced B2C Content Marketing Executive who will be responsible for attracting, retaining and engaging our user base.

Things you will do a Content Marketing Manager, Community Engagement at Workmate

• Develop and execute comprehensive content marketing strategies to engage existing Workmate users, by using multiple communication channels including social media, email marketing and events.
• Create and publish organic high-quality , engaging content across all social media platforms (Tiktok, Facebook, Instagram and other relevant platforms) as well as writing monthly newsletters highlighting our Jobs of the Month, Worker of the Month and more
• Manage our online reputation by monitoring and responding to customer feedback and reviews
• Collaborate with other teams to create compelling content, including blog posts, videos, and infographics as well as promote top priority jobs to the community.
• Analyze and report on social media performance metrics, and use data to improve our social media strategy

Who are you and whom we are seeking

The ideal candidate will have:

• Bachelor\'s degree in Marketing, Communications, or a related field
• 1-2 years of experience in social media marketing and content creation that has led to a highly engaged community
• Excellent written and verbal communication skills
• Proven ability to create engaging content that drives engagement and conversion
• Strong analytical skills, and experience using social media analytics tools
• Experience working in a fast-paced startup environment is a plus

About Working at Workmate

• You will be working at our vibrant office at Wework @ 71 Robinson Road
• Annual leave and a Birthday Leave to take your birthday of - on us!
• Flexi-cash benefits to be used across a variety of wellness categories because your health comes first.
• Fun team bonding sessions, some of the last ones being scavenger hunts and pottery classes followed by food and drinks!

*We do not offer visa sponsorship for this role and only shortlisted candidates will be contacted*

Workmate