Job Title Content Marketing InternWe\xe2\x80\x99re looking for a Content Marketing Intern to join our Singapore Team in Singapore.Working for Signify means being creative and adaptive. Our culture of continuous learning and commitment to diversity and inclusion creates an environment that allows you to build your skills and career. Together, we\xe2\x80\x99re transforming our industry.As the world leader in lighting, we\xe2\x80\x99re constantly ahead of the curve. Through our leadership in connected lighting and the Internet of Things, we\xe2\x80\x99re breaking new grounds in data analytics, AI, and smart homes, offices, cities and more!Signify is one of the few companies in the world to achieve carbon neutrality and our next sustainability goals are even bolder: doubling our positive impact on the environment and society by 2025.We\xe2\x80\x99re on the lookout for forward-thinking innovators with a passion for sustainability. If you match this description, get in touch!What you\xe2\x80\x99ll do\xe2\x96\xa0 As Creatives specialist you act as central digital marketing specialist on interactive and innovative visualization tools & techniques\xe2\x96\xa0 Responsible for ideation, development, testing and validating the new assets and techniques (360 product views,\xe2\x96\xa0 Augmented Reality, Interactive web applications, Computer Generated Imagery (CGI)) to create assets in a faster, more cost-effective and flexible way as compared to conventional photography and to drive more innovative and interactive assets/tools to support (online) sales of our products.\xe2\x96\xa0 Assets are to be implemented in a reusable way across channels, serving the website (eCom shop), social media, SEO & partner channels via syndication\xe2\x96\xa0 Validate performance of the assets on KPIs (awareness, engagement and conversion) by setting up pilots and analyzing results & customer feedback\xe2\x96\xa0 Lead the execution and production of content in collaboration with other teams, from the concept phase to final delivery.\xe2\x96\xa0 Lead the development and execution of exceptional, informative, and appealing content to attract our targeted audience and build customer preference and loyalty, based on deep insights into a wide variety of audiences, propositions and channels.\xe2\x96\xa0 Lead and handle communications and workflows, ensuring effective exchange of information and asset deliverables. Lead and provide clear briefings, to develop the communication materials for online and offline channels.\xe2\x96\xa0 Serve as the main POC for all content-related matters; aligning and collaborating regularly with the Marketing Programs & Campaigns team, ensuring full transparency regarding project status and timelines. Handle and clearly communicate overall campaign timelines, project deliverables, and resourcing needsWhat you\xe2\x80\x99ll need\xe2\x96\xa0 Working experience acting as a lead producer in a creative advertising agency or internal creative team. Strong track record of content development and solid experience in marketing\xe2\x96\xa0 Experienced in running content production with an innate ability to lead multiple projects simultaneously, deliver on time, and passionately uphold our creative vision.\xe2\x96\xa0 Experience executing brand and product strategies across various content types, also producing content for a wide variety of products covering a wide range of B2C & B2B audiences\xe2\x96\xa0 Have solid experience with content planning and effective resource & project management.\xe2\x96\xa0 Editorial expertise, with the ability to evaluate and give clear, constructive feedback on ideas, treatments, productions, etc.\xe2\x96\xa0 A broad knowledge of all media production methods for creation and delivery\xe2\x96\xa0 Specific knowledge of working with a DAM (digital asset management) tool, or similar content distribution tool and the associated processes.\xe2\x96\xa0 Highly organized, are proactive, self-motivated, and adaptable. Think strategically and solve problems independently\xe2\x96\xa0 Excel at managing expectations, able to identify and articulate alternative solutions when changes arise.\xe2\x96\xa0 Build relationships with cross-functional teamsWhat You\xe2\x80\x99ll Get In Return\xe2\x80\xa6We\xe2\x80\x99re offering multiple opportunities for career development, like mentoring, coaching and stretch assignments, with strong international exposure for dynamic profiles. Learning is fundamental to our culture. Through continuous learning, we are transforming the industry. You have the chance to learn every day, acquire new skills and perspectives through customized online programs, and on-the-job experiences.See #SignifyLife through the eyes of our employees!
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