Location: Remote
About the Hiring Company:
An online casino and sports company based in Curacao is looking for a Country Manager Thailand.
Research and keep up to date on marketing specifically to the market.
Responsible for optimizing revenue from the market’s key products.
Establish a harmonious relationship with the local marketing agencies, affiliate partners, gateway media
Work closely with the team to cover all bases of the operations and transaction verification
Manage the Thai annual budget planning and quarterly performance reviews.
Oversee marketing for the Thai market and responsible for overall execution of country strategy, positioning and growth initiative
Develop and maintain strong, long-lasting relationships with partners
Act as the main point of contact between the brand and the business at all times
Forecast, track and analyze Key Performance Indicators
Develop and maintain an in-depth understanding of the online gaming industry, notably in Thailand
Actively manage a full marketing and brand strategy, ensuring that you have an optimal media mix to drive mass market player acquisitions while providing a healthy ROI and establishing the brand.
Conduct contract and agreement negotiation of affiliate and digital marketing agreements to increase market distribution in Thailand.
Formulating and implementing operational & tactical plans, ensuring robust financial control systems, and that the operating objectives and standards of performance are not only understood but owned by all who work across the Thai team.
Closely monitor the operating and financial results against plans/budgets and optimizing accordingly.
Work across the full player user journey establishing effective continuous improvement initiatives to drive acquisition and conversion efficiency, player on boarding, retention and yield.
Work with internal stakeholders to develop and implement the Thai marketing strategy; both above the line and online.
The Successful Candidate:
At least 3 years experience handling affiliate marketing for the Thai market
Proven experience with affiliate marketing in Thailand market.
You will have strong experience in a Thai marketing and/or territory management role with proven experience managing external creative advertising, PR and media agencies along with internal central service departments.
Budget and P&L management experience
You will be a dedicated and strong leader, capable of performing within a matrix structure, with a result orientated attitude, good organizational awareness and ability to influence key stakeholders
Excellent attention to detail with an ability to take each task through to completion
Previous experience as Country/Marketing Manager is a big plus
Fluent in English; Thai.
Excellent Thai online marketing experience - acquisition and retention
Solid marketing experience in the iGaming industry (Online Casino, Sportsbook, E-Sports, etc.)
Interested?
If the position has caught your attention and you wish to apply, please upload your CV along with your contact info. If you want to know more about the position.
SmartRecruitment.com is our responsible recruitment partner for this position, they are a consultancy firm within recruitment/head-hunting. SmartRecruitment.com support their clients in recruiting iGaming, Crypto & Fintech experts globally.
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