Job Description

Role Overview

The Creative Marketing Associate focuses on building strong bridges and connection to IvyPrep’s target audience to drive brand awareness, engagement, and sales revenue. This role involves crafting of our social media strategy, developing and executing content for our social media and communication channels, conceiving compelling designs and layout for all marketing content, and ensuring daily creative maintenance of our marketing assets and channels. You will play a key role in the creative process of designing, implementing, and marketing IvyPrep’s services through social media and online platforms, and make an impact with creative and disruptive ideas to connect people through design and communications. You will also be part of a close-knit team that is genuinely interested in your growth and well-being and in collaborating with each other.

Key Responsibilities

Creative Management

• Develop, craft and create digital assets (Graphic Design, Videos, Podcasts) in line with company brand guidelines
• Actively contribute to ideation and conceptualization of ideas across functions inspired by the brand vision set out by the management
• Champion and efficiently manage creative projects from concept through to delivery, aligning key stakeholders internally and externally through clear communication to create high quality content
• Collaborate with Business Development and Client Advisor teams to create engaging content to reach IvyPrep’s key target clients and potential partners
• Monitor the creative outputs of other players in the ecosystem, keeping on top of key trends and developments
• When required, manage creative vendors and partnerships; finding ways to collaborate in an effective and efficient manner

Social Media Management

• Manage and grow social media platforms of the company (including Facebook, Instagram, LinkedIn, TikTok, YouTube)
• Have a baseline understanding of the platforms’ algorithms and how content can be repurposed to fit each platform in order to meet the company’s goals efficiently
• Generate and execute creative content on social media
• Monitor and review the performance of creative assets according to platform data analytics, and adjusting strategy, content direction and visual styles as necessary
• Execute campaigns and post production works (e.g. video and photo editing / design)

Requirements

• Degree from a reputable local or overseas university
• Experience in a creative role, e.g. Graphic Design, Social Media Management, or Video Production
• Experience in Figma, Miro, Adobe Creative Suite / Final Cut Pro / Davinci Resolve is a plus
• Excellent bilingual (English and Mandarin) written and verbal communication skills, and interpersonal skills
• Growth-oriented mindset and goal / objective driven
• Ability to work well independently and reliably in a small, fast paced team environment
• Positive and can-do attitude and willingness to serve is essential
• Good organizational skills and attention to detail, ability to manage multiple tasks with tight deadlines
• Willingness to learn and go the extra mile
• All experience levels are welcome, a portfolio of the work done in past experiences / roles is to be submitted alongside the application
  

If this sounds like you, and you like the idea of working with a dynamic team and a fast-paced and collaborative environment, then get in touch and apply today by submitting your cover letter, resume and portfolio.