Job Description

VIPSHOP (NYSE: VIPS) is an e-commerce platform established in 2008. It is a leading online discount retailer for brands in China that offers high quality and popular branded products to consumers throughout China at a significant discount to retail prices. In 2021, VIPSHOP reached a 117Billion RMB ($18.4Billion USD) of Net Revenue. Since its IPO on 2012 on NYSE, VIPSHOP has realized profitability for 39 consecutive quarters.

VIPSHOP has also been awarded \xe2\x80\x9c2022 Forbes China Best Employer of the Year\xe2\x80\x9d, \xe2\x80\x9c2022 Most Sustainable Employer\xe2\x80\x9d. It has also been included in the "Fortune China 500" and "China\'s Top 500 Private Enterprises" list for many times.

VIPSHOP has now expanded to Southeast Asia, with the aim to connect the world\xe2\x80\x99s top brands to Southeast Asia consumers \xe2\x80\x93 Exceptional Brands, Accessible Prices.



Responsibilities:

Customer Relationship Management

• Create weekly EDMs and work closely with Graphic Designers to generate content.
• Manage end-to-end planning and execution of App Push Notification campaigns.
• Data reporting and analysis of CRM results to implement growth strategy recommendations to develop customer base.
• Ad-hoc support on CRM proposals to improve existing CRM strategies.

User Growth Operations

• Assist with weekly product selection and regional data upload.
• Support in gamification strategy to improve customer engagement.
• Help with data reporting and analysis.

Voucher Management

• Implement CRM, platform and brand vouchers on a weekly basis.
• Prepare and support weekly data reporting on voucher usage and effectiveness.

Affiliate Marketing

• Plan and execute campaigns with partners like affiliates (publishers, cashback sites etc.).
• On-board partners and brand ambassadors onto affiliate platform.
• Manage community communications with brand ambassadors.
• Work cross-functionally with Graphic Designers for marketing assets.
• Weekly tabulation and compilation of affiliate results and payout amount.

Requirements:

• Bachelor\xe2\x80\x99s Degree in Communications or Marketing preferred.
• Flair for copywriting.
• Positive learning attitude and good work ethics.
• A good team player and is proactive.

Application Instructions

Please apply for this position by submitting your resume to and share your availability (commencement date, part-time/full-time) and number of months that you can commit. Kindly note that only shortlisted candidates will be notified.

InternSG