Company
Snaphunt Pte Ltd
snaphunt.com
Designation
Demand Generation Manager
Date Listed
13 Dec 2025
Job Type
Entry Level / Junior Executive
Full/Perm
Job Period
Immediate Start, Permanent
Profession
Admin / Secretarial
Industry
Healthcare / Fitness / Sports
Location Name
Singapore
Allowance / Remuneration
$3,250 - 3,300 monthly
Company Profile
The Demand Generation Manager is responsible for driving pipeline growth for Smile's Enterprise Dental Cover through multi-channel B2B acquisition, ABM, outbound messaging, and targeted campaign execution. This role is deeply hands-on, performance-driven, and central to establishing and scaling Div 5.
ROLE OBJECTIVE
The Demand Generation Manager is responsible for driving pipeline growth for Smile's Enterprise Dental Cover through multi-channel B2B acquisition, ABM, outbound messaging, and targeted campaign execution. This role is deeply hands-on, performance-driven, and central to establishing and scaling Div 5.
Collaboration is key to success in this role. You will work closely with partnerships, product, information technology, and testing teams to ensure marketing efforts align with product development and user experience enhancements. Your contributions will directly influence Smile's position as a market leader in healthcare accessibility and affordability.
AMAZING REASONS TO WORK WITH SMILE
100% Remote: Enjoy the flexibility and convenience of working from anywhere.
Full-Time Position: Secure a stable and consistent work schedule.
Similar Time Zone: Work seamlessly with a team in a compatible time zone.
Established Company: Join a nearly 20-year-old successful & growing organisation.
National Presence: Be part of a national Australian company.
Meaningful Work: Contribute to a noble mission to revolutionise quality healthcare accessibility and affordability.
Top-Tier Leadership & Team: Collaborate with 'A' leadership and 'A' players, including a successful Australian/Canadian Founder & CEO and a successful Silicon Valley CMO.
Excellent Culture: Thrive in a positive, supportive work environment with a long-serving team.
Data-Driven Decision-Making: Utilize data insights to drive strategic marketing efforts, personalise campaigns, and enhance customer engagement.
High-Impact Role: Shape the company's brand identity, customer journey, and digital growth strategy.
KEY RESPONSIBILITIES
Demand Generation (Core)
Execute LinkedIn Ads, outreach, retargeting, email flows
Build and optimise ABM programs
Test multi-channel acquisition tactics
Improve conversion from Lead MQLSQL
Report on pipeline performance and CAC/CPL trends
Outbound Prospecting
Conduct personalised outreach to HR/People & Culture leaders
Validate messaging, warm accounts
Support AU-based outbound when/if hired
Sales Enablement
Provide messaging guidance, ICP insights
Collaborate on pitch decks, one-pagers, ROI assets
Develop nurture flows for mid-funnel acceleration
Channel & Partner Support
Assist with messaging for HR consultants, brokers, wellbeing advisers
Support co-marketing activities
Collaboration & Cross-Functional Alignment
Work closely with Content, Product, and Leadership
Align demand gen activities with Enterprise GTM
Share insights on ICP behaviour and high-performing messages
KEY PERFORMANCE INDICATORS
MQL volume and quality
SQL volume and conversion rate
Funnel velocity
ABM engagement
Outbound response
CPL, CAC trends
Pipeline-generated and revenue-influenced
REQUIREMENTS
Experience
3-6 years in B2B demand generation
Hands-on execution across LinkedIn Ads, outreach, ABM, CRM
Experience generating enterprise pipeline
Skills
Data-driven optimisation
Message testing & ICP understanding
Strong communication
CRM automation (scoring, workflows, routing)
Nice-to-have
Channel/partner experience
Exposure to HR/benefits/enterprise SaaS
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