Digital Marketing Executive

Bishan, S00, SG, Singapore

Job Description

Job Overview:



We are seeking a motivated and creative Digital

Marketing Associate

to join our growing Escapes team. This role is focused on driving awareness, engagement, and bookings for our

Tiny Away Escapes in Australia and potentially other parts of the world.

You'll work across multiple marketing channels, helping to shape the narrative of what makes our escapes so special, while ensuring a seamless and consistent brand presence across digital platforms.

s:



Digital Marketing

: Effectively segment target audience, target them based on geographical and behavioral signals and track them through a funnel to optimize eventual conversion rates. Knowledge and experience of SEO, SEM, Social media ads, Analytics tracking, keywords research

Launching new Escapes:

Reconceptualize, rebrand and reposition new escapes joining the portfolio and launch them with a concerted campaign, partners and press.

Campaign Execution

: Assist in the development and execution of marketing campaigns that promote Tiny Away stays in Australia.

Content Creation

: Write and curate engaging content for social media, blog posts, email newsletters, and partnerships to highlight the unique experiences offered by Tiny Away

Social Media Management

: Support the planning, scheduling, and community management of our social media accounts, with a strong focus on Instagram, Facebook, and TikTok

Email Marketing

: Assist in developing and distributing email campaigns, customer journeys, and promotional offers to drive direct bookings

Influencer & Partner Outreach

: Coordinate collaborations with content creators, bloggers, tourism boards, and travel platforms to expand reach

Performance Tracking

: Monitor campaign performance, track KPIs, and assist in preparing regular reports and insights to optimize marketing activities

Market Research

: Stay up to date on tourism trends in Australia, competitor activity, and customer preferences to identify marketing opportunities

Promotions

: Support seasonal campaigns, promotions, and partnerships aimed at increasing occupancy rates at our tiny house locations

Job Requirements:



Bachelor's degree in Marketing, Communications, Tourism, or a related field 1 - 2 years of experience in a marketing role, ideally within travel, tourism, or lifestyle sectors Strong written and verbal communication skills Familiarity with social media platforms and content creation tools (e.g., Canva, Adobe Creative Suite, Later) Knowledge of digital marketing tools (e.g., Mailchimp, Meta Ads Manager, Google Analytics) A creative mindset with an eye for visual aesthetics and storytelling
Job Types: Full-time, Permanent

Pay: $2,800.00 - $3,500.00 per month

Benefits:

Dental insurance Health insurance Work from home
Work Location: Hybrid remote in Singapore 577178

Application Deadline: 26/09/2025

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Job Detail

  • Job Id
    JD1584256
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Bishan, S00, SG, Singapore
  • Education
    Not mentioned