Trapeze was born with the intention to help people find and maintain wellbeing in a playful, innovative, and holistic way. We aim to build a portfolio of brands under Trapeze, starting with a wellness members club concept called Trapeze Rec. Club (TRC) that launched in 2021 with fitness, martial arts, & yoga classes, recovery facilities such as a cold plunge & sauna, infrared sauna, compression therapy, consultation services like TCM, physiotherapy, mental wellbeing, and an in-house cafe, Canteen.
With that in mind, we are looking for an enthusiastic Digital Marketing Intern to join our team. You will play a crucial role in helping us reach and engage with our target audience through various digital channels, assist in creating compelling and impactful content, managing our social media platforms, conducting market research, and supporting other digital marketing initiatives. The Digital Marketing Intern will report directly to the Marketing Lead and the Marketing Manager.
This candidate should be able to provide creative ideas to help achieve our goals and will assist in developing and implementing marketing strategies.
Job Scope:
Content Creation:
Collaborate with the marketing team to develop and produce high-quality visual and written content for our digital platforms.
Assist in filming or shooting content for social media, website, and other marketing materials.
Create engaging and informative content based on current trends and events related to the wellness industry.
Social Media Management:
Manage and maintain our social media platforms, including but not limited to Facebook, and Instagram.
Assist in developing a content calendar and schedule posts to ensure consistent and timely sharing of content.
Monitor and respond to comments, messages, and inquiries on social media platforms.
Analyze social media metrics and generate reports to track the effectiveness of social content.
Market Research:
Conduct market research to identify emerging trends, target audience preferences, and competitor strategies.
Stay updated on industry news, events, and developments to propose new ideas and strategies.
Digital Marketing Support:
Support various digital marketing initiatives and advertising promotional activities, including email marketing, search engine optimization (SEO), and online advertising campaigns, and websites.
Assist in tracking and analysing website traffic and user behavior using tools such as Google Analytics.
Contribute to brainstorming sessions and provide creative input for marketing campaigns.
Generate meeting reports and presentation slides for management meetings.
Manage and update database and customer relationship management systems (CRM).
Assist in marketing events.
Requirements:
A creator, observer, sharp-witted communicator with an eye for aesthetics.
Interest in health & wellness, F&B and lifestyle.
Solid understanding of different marketing techniques and familiarity with social media platforms, content creation tools (CapCut, Canva, etc), and digital marketing software (MailChimp).
Basic knowledge of photography, videography, and video editing software is preferred.
Familiarity with social media analytics and web analytics tools is a plus.
Excellent verbal and written communication skills and knowledge of MS Office and G Suite
Strong written and verbal communication skills, with an excellent command of English.
Ability to multitask, organised, proactive, and able to work both independently and as part of a team.
Highly motivated, open, with a flexible mindset and ability to work in a dynamic startup environment.
Benefits
Competitive package
Flexibility of working from home
Four day work week
Application Instructions
Please apply for this position by submitting your text CV using InternSG.
Kindly note that only shortlisted candidates will be notified.
InternSG
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