Digital Marketing Manager
SG, Singapore
Job Description
Scentopia is looking for a marketing manager for:
#
1. Strategy & Integration
Develop a
sustainability roadmap
aligned with Singapore's Green Plan 2030 and global ESG trends. Integrate sustainability intoproduct design, packaging, sourcing, and operations
. Identify opportunities forcircular economy models
(refills, recycling programs, zero-waste workshops).#
2. Compliance & Standards
Ensure compliance with
local and international ESG regulations
. Manage sustainability certifications (Fair Trade, FSC, Carbon Neutral, Leaping Bunny, etc.) where relevant. Maintain reporting frameworks forESG audits, investor relations, and public communication
.#
3. Brand & Storytelling
Translate operational sustainability into
brand narratives
customers care about. Leadeco-conscious marketing campaigns
(e.g., highlighting local sourcing, orchid conservation, cultural heritage preservation). Partner with the digital marketing team to ensuresustainability messaging is authentic, not tokenistic
.#
4. Partnerships & Advocacy
Build partnerships with
NGOs, government bodies, and green innovators
. Position the company as athought leader
in sustainable luxury/experiential retail. DevelopCSR programs
(supporting local artisans, biodiversity conservation, community education).#
5. Measurement & Reporting
Set up systems to track and report
carbon footprint, waste reduction, supply chain sustainability, and social impact
. Create annualSustainability & Impact Reports
to showcase progress and transparency. DevelopKPIs linking sustainability to business outcomes
(customer loyalty, brand equity, cost savings).Key Skills Needed
Sustainability frameworks knowledge
(ESG, GRI, UN SDGs).Brand communication skills
- ability to turn technical sustainability data intoinspiring storytelling
.Cross-functional leadership
- can work with marketing, product, finance, and supply chain teams.Stakeholder management
- comfortable with regulators, investors, and NGOs. *Innovation mindset
- ability to design sustainable products, services, and experiences.
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Job Detail
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Job IdJD1583047
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationSG, Singapore
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EducationNot mentioned