Job Description

We are searching for a highly creative digital marketing manager to be a part of our marketing team. In this position, you will be responsible for all aspects of digital communication and loyalty programs. Your central goal is to help grow our brand\'s influence locally while also increasing brand loyalty and awareness.

Your duties will include planning, implementing, and monitoring our digital marketing campaigns across all digital networks. Our ideal candidate is someone with experience in marketing, art direction, and social media management. In addition to being an outstanding communicator, you will also demonstrate excellent interpersonal and analytical skills.

The Essential Responsibilities of a Digital Marketing Manager include:

• Oversee and execute all aspects of digital marketing activation to drive both online/ offline sales, including marketing database, email, social post, and display advertising campaigns.
• Lead loyalty program to drive new subscriber growth and enhance member engagement through both paid and owned media to drive awareness and meet key business objectives.
• Work with key stakeholders (both internal and external) to analyze digital media performance, deriving insights and trends to identify opportunities for the business.
• Deep understanding of Facebook Ads, SEO, SEM, Google Analytics, Online Platform, or similar tools which can enhance the effectiveness of Digital Marketing ROI.
• Explore and recommend creative ways to reach out to the target audience and continuously engage consumers through digital platforms.
• New digital/social channel planning & explore partnership opportunities
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
• Any other duties/projects as assigned

Formal Education & Certification

• Bachelor\'s degree in Marketing or a relevant field

Knowledge & Experience

• Retail or brand management background preferred
• 5 years of relevant experience

Personal Attributes

• Demonstrable experience in designing and implementing successful digital marketing campaigns
• Strong understanding of how digital marketing channel function
• Ability to analyze data and draw insights and turn them into business opportunities.
• Knowledge of SEO/SEM, Google Analytics, and Salesforce CRM
• Strong project management and communication skills (written and verbal)
• Good digital marketing skills and meticulous.
• High level of initiative and integrity
• Able to multi-task, manage multiple projects concurrently and meet tight deadlines
• Be a creative thinker, work well independently and as a team in a fast-paced environment
• Experiences in people management and team leadership
• Demonstrate a passion for e-commerce retail, website, and mobile experiences
• Extensive experience in online marketing sciences & techniques

Additional Information

Career Level

Manager

Qualification

Bachelor\'s Degree, Post Graduate Diploma, Professional Degree

Years of Experience

5 years

Job Type

Contract

Job Specializations

,

Company Overview

We, at COURTS believe in fostering a warm, open, nurturing and fair work environment where everyone feels valued and supported to produce their best work. We are committed to provide stable careers, and opportunities to develop skills and knowledge, thereby gaining mastery of jobs. We aim to build a competent and inspired team with an owner\'s mindset that grows together and establish ourselves as an employer of choice.

Additional Company Information

Registration No.

197301411C

Company Size

501 - 1000 Employees

Average Processing Time

8 days

Industry

Retail / Merchandise

Benefits & Others

Dental, Medical, Well-Being Incentive, Incremental Annual Leave by length of service & many more, Office Wear / Uniform, Office hours / Retail Working Hours

Company photos

1/10

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