Job Description

We are partnering with one of our client looking for a Digital Marketing Executive

We are partnering with one of our client looking for a Digital Marketing Executive

-

The Opportunity

• Opportunity to work within a global leader in professional services. This is a newly created role, to spearhead the marketing activities in Singapore, and you will be reporting to the marketing team based in New Zealand.
• Salary up to $5.4k
• Working location: CBD
• Working arrangement: Hybrid (Subject to changes)
• 1 year contract convertible to perm

Job Scope

• Singapore market and competitor review with focus on digital marketing content, digital promotion channels, ecommerce store functionality and customer experience, and digital order and fulfilment capabilities
• Collaborate with the product/sales/marketing teams to develop key buyer personas
• Identify key market drivers and hot topics per key persona and compare and prepare our product value proposition and positioning against the same. Also compare against competitors to ensure unique messaging in market
• Create user journeys that aid the development of effective and relevant content
• Achieve annual marketing-opt in database objectives across key buyer personas groups, this is achieved through market outreach via market partnerships, social media advertising, association engagement, SEM, content syndication, improved SEO, etc
• Collaborate cross functionally to develop and execute demand generation campaigns across a mix of channels to help meet lead generation and revenue targets across Sales and ecommerce channels
• In conjunction with Product and Sales teams, compose marketing content for external use to support product initiatives. Interact with customers during events and tradeshows
• Working with wider marketing team to ensure the brand guidelines, lead management and data governance standards are followed
• Analyse competitor vs organisation\'s capability and adopt best in market approach to digital sales
• Make changes and improvements to the eCommerce store experience and sale process

Requirements

• 5+ years\' experience marketing in B2B and digital marketing, with experience in market research a definite asset
• Self-driven and motivated team player
• Commercially driven and customer focused with solid business acumen
• Excellent written and verbal communication skills, as well as stakeholder management experience
• Good understanding of analytics and experience of using data to drive decisions
• Attention to detail and strong organisational and time management skills

Next Step

• Prepare your updated resume (please include your current salary package with full breakdown such as base, incentives, annual wage supplement, etc.) and expected package.
• Simply click on \'Apply here\' or email to amelia.lau@adecco.com to drop your resume
• All shortlisted candidates will be contacted.

Amelia Lau An Qi

Direct Line: +65 6697 7987
EA License No: 91C2918
Personnel Registration Number: R1987023

Adecco