Job Description

Key Responsibilities

Work collaboratively with digital marketing team mates and executives to craft innovative content for our clients. Edit a wide range of content in terms of videos and graphics: unscripted and scripted, using both original and archival footage (including branded content). Plan out storyboarding, and scripting to turn general concepts into highly watchable, sharable pieces. Identify exciting potential video/photo topics and arranging shoots Follow an editorial calendar, collaborating with other members of the content production team to ensure timely delivery of materials/postings Illustrate concepts by designing examples of art arrangement, size, type size and style and submitting them for approval. Able to write content for video copy, social media (IG & FB postings and websites. Strong eye for graphic design and typography Plan and monitor the ongoing company presence on social media (Instagram, Facebook, WeChat, Weibo etc.) Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness Provide creative ideas for content marketing and update website Improve user experience in the company's website Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
.Other adhoc duties as assigned

Job Requirements

Proficient in Adobe Premiere and Adobe After Effects, and familiar with Photoshop, Illustrator. Proven experience as Digital Marketing Executive or similar role * Excellent understanding of digital marketing concepts and best practices