Job Description

Responsibilities: Main tasks:

• Manage Samsung websites\xe2\x80\x99 3rd party ad pixels.
• Design & produce user-centric & performance measurement reports & dashboards.
• Identify opportunities to develop forecasts, statistical models, segmentation schemes, and data-driven analyses to drive marketing efforts on customer acquisition and conversion using a range of MarTech Tools.
  

• Be responsible for APAC Samsung Websites\xe2\x80\x99 overall Tag Management .
• Tag creations for 3rd party ad pixels to ensure accurate data collection.
• Implement and manage tracking tags for websites to ensure accurate data collection.
• Collaborate with various stakeholders to integrate and troubleshoot tagging solutions.
• Conduct regular audits and renewal to guarantee data accuracy.
  

• Manage and track campaign performance to identify trends, opportunities, and areas for improvement.
• Derive actionable insights & outcomes to develop marketing activities plans.
• Run daily data/weekly processes and produce daily , weekly and monthly metrics reporting when required.
• Work with internal teams to develop and oversee marketing automation strategies.
  

• Degree in Marketing, Business, Analytics, or equivalent experience.
• Candidate should have at least 3-5 years of relevant working experience in web tagging and analytics field, with a strong understanding of tracking technologies (e.g., Google Analytics , Google Tag Manager , etc.).
• Familiarity with digital marketing and advertising platforms, including ad tracking and attribution.
• Proficiency in data analysis and visualization tools (e.g., Google Data Studio, Power BI, Excel ).
• Strong problem-solving skills and attention to detail.
• Excellent communication and collaboration skills.
• Ability to adapt to a fast-paced and evolving digital landscape.
• Basic understanding of HTML, CSS and JavaScript for web tagging.
• Basic understanding of SQL and Python for data analysis
• Working location: Mapletree Business City, Pasir Panjang
• Interested applicants may send their resume to hr.group@samsung.com.