Job Description

As part of Pan Pacifc Hotels Group, PARKROYAL on Beach Road, a 346-room hotel, is perfectly located for business and leisure travellers in the city centre of downtown Singapore. Relax and enjoy world-class restaurants, shopping and business convention facilities. A stay at this wonderful Singapore hotel will always connect you to the best that Singapore has to offer and bring you unforgettable local experiences.

Our facilities include: Ginger (all-day-dining), Si Chuan Dou Hua (fine dining chinese restaurant), Club 5 (Pub/Bar), Wellness Floor (pool, spa and gym) and world-class banquet facilities with the brand new The Ballrooms.

The Role

Reporting to the Director of Sales & Marketing, the Director of Marketing is responsible for planning, directing, and implementing the Hotel\'s marketing communications activities that involve communicating consistent messages across print and digital media, ensuring key and strategic messages are communicated effectively to target audiences, as well as producing, or acting as liaison with firms that produce public relations materials, advertising, and marketing collaterals.

Primary Responsibilities

• Prepares promotional press releases on personalities among guests and associates of the Hotel and on noteworthy events in the Hotel. Coordinates and supervises the art section in production of posters and other printed materials. Supervises and directs photographers commissioned to take pictures of VIPs, shows etc. Coordinates publication of hotel\'s newsletters/s and flyers, social media for associates and public for Rooms, Restaurants, Bar, Events and Spa promotions.
• Provides information to other departments on activities within and outside the hotel which may be useful when dealing with guests. Works with Front Office, Banquet Sales/Catering, Restaurants, Bar, Spa departments to coordinate guest\'s lists, invitations for VIP receptions, luncheons, dinners etc.
• Attends to client/media complaints, requests, and enquiries and, coordinates handling with departments concerns. Assists with the hosting of media, planned press conferences and other press activities. Acts as hotel\'s liaison with media to promote good publicity and counteract bad publicity. Responsible for maintaining and updating the media listing for sending to trade, group and consumer publications on a regular basis, press releases covering special events, promotions, etc.
• Maintains clipping flies pertaining to the Hotel\'s advertising and publicity based on daily perusal of media and provides the same to the General Manager.
• Maintains digital photographs/slides library.
• Handles all guest replies/complaints on Tripadvisor.com for the Hotel.
• Updates the content on the hotel pages of the PARKROYAL website.
• Liaise with Brands team at Corporate office on matters affecting Corporate image

• Ability to effectively work under tight deadlines and manage projects independently.
• Resourcefulness in solving problems
• Strong organizational skills and keen attention to details
• Superior professionalism and judgment
• Strong work ethic
• Well-connected with relevant people
• Posses excellent written and verbal communications
• Excellent interpersonal skills
• Bilingual

• MS Words/Excel/Power-points

• Minimum 3 years of managerial experience in Marketing Communications in the hospitality industry
• Bachelor \'s degree in marketing, business, communications or related fields from a recognized tertiary institution

Pan Pacific Hotels Group