E Commerce Manager

Singapore, Singapore

Job Description


An exciting e-Commerce Manager job opportunity has just become available at a leading retail company. Based in Singapore, the successful candidate will look after all online sales channels including Marketplace, Brand.com ( both b2b and b2c) and eretailer.com. You will be responsible for building the channel\'s long-term strategy, business development, and operational planning ensuring the E2E optimisation, efficiency and profitability of the business. About the e-Commerce Manager Role:
In this business critical role, you will lead a structured e-commerce team and be accountable to deliver upon both sales and customer satisfaction targets and drives the day-to-day operations, according to the strategy defined, in close cooperation with the market\'s functions and channels\' management. You will own the digital path to purchase journey of our customers from new member acquisition to sales and retention by delivering effortless consumer experience. Key Responsibilities:

  • Define the local strategy to deliver upon audience acquisition and digital visibility objectives in both B2C and B2B business
  • Drive channel development. Review and roll out relevant projects from HQ and initiate local initiatives that enhance customer digital experience
  • Define the digital journey for every consumer activation plan and campaigns in line with marketing and other commercial channels
  • Plan and ensure the execution of e-merchandising activities through cross-sell, up-sell and eCRM strategies
  • Manage digital operations on a daily basis to achieve acquisition objectives (SEM, display, affiliation, emailing, social media)
  • Manage the local eBusiness plan to reach conversion, sales and customers satisfaction objectives
  • Optimise e-merchandising and customer journey by leveraging internal and external data for insights and analyses to continuously improve conversion and average basket size
  • Ensure seamless operations with other channels and functions for an integrated, omnichannel user experience
  • Drive and continuously improve the digital path to purchase and ensure a best-in-class digital consumer experience through optimised purchasing paths from call-to-actions to landing pages and leading test and learn activities that deliver sales and ultimately conversion to members
  • Ensure the integration of all product launches and digital campaigns into the content management system (e.g. copy, visuals, banners)
  • Optimise back-end performance of digital channels by collaborating with IT, CRC, Marketing and Supply Chain stakeholders
  • Deliver digital channel performance vs target
  • Establish and manage digital channel budget and cost
To be successful in this e-Commerce Manager job opportunity, you will need to have a strong track record in managing an online business. Key Requirements:
  • University degree in business management or equivalent with at least six years\xe2\x80\x99 experience in eBusiness
  • Strong experience in managing Website (Content Management, eMerchandising, A/B testing and personalisation)
  • Strong experience in Digital Marketing activities to drive traffic on websites (SEO, SEM, Affiliation, Display, etc.)
  • Experience in building eBusiness operations (organisation, processes, guidelines) a strong plus
  • People management experience is a must, in leading and managing a cross-functional team
  • Stakeholder Management experience in a matrix organisation
This iconic brand is known for having an inclusive culture with diverse teams and a steadfast commitment to developing a company culture where everyone feels respected and belonged. If you are driven, determined and want to take the next step in your career, this is the role for you. Great career progression opportunities await the right person in this exciting e-Commerce Manager job. Apply now to learn more.

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Job Detail

  • Job Id
    JD1332292
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Singapore, Singapore
  • Education
    Not mentioned