Manage the daily operations of our official account or Client's account on XHS, aiming to grow follower base and enhance user engagement. Create engaging character designs for social media presence. Utilize effective communication skills for user interaction, and oversee the entire communication process. Develop and implement strategies for collaborating with key opinion leaders (KOLs) and media on this platform. Organize media plans to broaden brand awareness and deepen user engagement. * Oversee the collection and analysis of promotional data. Prepare weekly and monthly reports reviewing these data, assess the effectiveness of promotional activities, and present analysis. Proactively suggest marketing enhancements and actionable improvement strategies.
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