Company Profile VIPSHOP (NYSE: VIPS) is an e-commerce platform established in 2008. It is a leading online discount retailer for brands in China that offers high quality and popular branded products to consumers throughout China at a significant discount to retail prices. In 2021, VIPSHOP reached a 117Billion RMB ($18.4Billion USD) of Net Revenue. Since its IPO on 2012 on NYSE, VIPSHOP has realized profitability for 39 consecutive quarters.VIPSHOP has also been awarded \xe2\x80\x9c2022 Forbes China Best Employer of the Year\xe2\x80\x9d, \xe2\x80\x9c2022 Most Sustainable Employer\xe2\x80\x9d. It has also been included in the "Fortune China 500" and "China\'s Top 500 Private Enterprises" list for many times.VIPSHOP has now expanded to Southeast Asia, with the aim to connect the world\xe2\x80\x99s top brands to Southeast Asia consumers \xe2\x80\x93 Exceptional Brands, Accessible Prices
Influencer Marketing
Assist in Influencer outreach in onboarding them as our brand ambassadors
Build a good working relationship with influencers
Curate monthly media / PR kits
Handle end-to-end coordination of PR kit deliveries
Brand Ambassador/Affiliate Marketing
Plan and execute campaigns
On-board partners and brand ambassadors onto affiliate platform
Manage community communications with brand ambassadors
Work cross-functionally with Graphic Designer for marketing assets
Weekly tabulation and compilation of Affiliate results and payout amount
Customer Relationship Management (CRM)
Support, plan and execute CRM strategies by working closely with the CRM team
Craft and schedule in-app Push Notifications on a daily basis
Weekly reporting of Push Notification data analysis
Use Content Builder to create weekly promotional Electronic Direct Mailers (eDM) designs
Adhoc
Assist team with adhoc projects and reports
Perform day-to-day team support
Requirements:
Proficient in Excel, and comfortable with working with influencers (macro, micro and nano)
Keen eye for aesthetics and past experience with Influencer Marketing are plus points
Comfortable with working in a fast-paced e-commerce environment
Able to start in Mar 2023
Full-time interns are preferred (3-6 months)
Application Instructions Please apply for this position by submitting your text CV using InternSG. Kindly note that only shortlisted candidates will be notified.
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