Company Description
At H&M we are on an exciting journey to become the leading destination for style, creativity and culture, empowering leaders and engaging teams. Customers and colleagues are the core of our business, in line with our transformation, we want to achieve clear ownership, fuel our salesmanship and innovative minds, enabling agility to build on our passion for customers and colleagues throughout the organization.
As an Insights Analyst who is part of the Regional Customer Insights & Engagement team, you contribute to added customer value, a strong brand and increased sales by analysing and creating a deep understanding of brand performance as well as the omni customer experience. Through this, you will also identify opportunities for improving customer experience and offer. You work towards aligned and cross-functional goals, driving omni sales performance and customer centricity in all parts of your work. You bring the customer voice to life by having an outside-in perspective and act as \xe2\x80\x9cthe customer in the room\xe2\x80\x9d. You use global reports, tools and ways of working to build your own analyses that will provide a solid understanding of the region\'s customers.
KEY RESPONSIBILITIES
Brand Performance and Omni Customer Experience
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