Job Description

Marketing & Communications



Integrated Marketing Communications Manager - Global Business Solutions - APAC



Location

:



Singapore



Employment Type

:



Regular



Job Code

:



A237171A



Responsibilities



Team Introduction

Our Team aims to help businesses and brands unleash their creative side, connect with our audience, and drive revenue and growth. We are looking for an excellent marketer to help us listen better, be more agile and continually look for ways to deliver real value to all our stakeholders, internal and external, and across the region.



Responsibilities

1. Devise B2B marketing communication strategy to inspire and influence Singapore and regional clients and partners, especially brands, media agencies, creative agencies, ecosystem partners, and industry associations.

2. End-to-end drive and execute integrated marketing campaigns including events, scaled education, partner upskilling, email marketing, press releases, and more.

3. Independently own and lead strategic projects that need cross-functional collaboration, including sales, product, finance, operation departments and more.

4. Manage regular reporting on Singapore Business Marketing initiatives and results, especially bi-annual planning, quarterly planning (OKR) and reporting (QBR).

5. Budget management:

allocate budget resources effectively to support business growth, oversee budget governance to ensure compliance, track and report budget utilization.

6. Drill into the performance of marketing channels, especially events, to track and draw actionable insights and best practices.

7. Partner closely with APAC hub to drive synergy, share back best practices and adopt regional learnings to drive business alignment and uplift performance.



Qualifications

Minimum Qualifications:

1. 3 - 5+ years of professional experience in marketing, communications, consulting or business strategy.

2. Ability to thrive in a rapid, agile, and often ambiguous growth environment.

3. A team player and collaborator, strong relationship-building and leadership skills.

4. Strong communication skills, particularly implemented in a cross-functional and global role and experience collaborating with internal and external stakeholders at all levels.

5. Passion for TikTok marketing, and up for the challenge of building something from the ground up.

Preferred Qualifications:

1. Good understanding and appreciation of international business, landscapes, and culture.

2. Proven experience in media, advertising or technology industries preferred.

3. Proven experience developing integrated marketing strategies and executing go-to-market plans, especially events, are preferred



Job Information



About TikTok



TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.



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Why Join Us



Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect - and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.



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We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.



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Diversity & Inclusion



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TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.