Job Description

Who we areSingaporexe2x80x99s longest established bank, wexe2x80x99ve been helping people and businesses get what they want from life since 1932. How? By taking the time to truly understand people. From there, we provide support, services, solutions, and career paths that meet their individual needs and desires. Today, wexe2x80x99re on a journey of transformation. Embracing technology and creativity to become a future-ready learning organisation. But for all that change, our purpose remains: to enable people and communities to realise their aspirations.And so whether you want to innovate needs-based financial services, work in friendly, supportive teams, build lasting value in your community, help people grow their assets, business, and investments, take your learning as far as you can, or simply enjoy a vibrant, future-ready career. Your Opportunity Starts Here.What we offerCompetitive internship allowance. A suite of holistic, flexible benefits to suit every lifestyle. Community initiatives. Industry-leading learning and professional development opportunities. Equal opportunity. Fair employment. Selection based on ability and fit with our culture and values. Your wellbeing, growth, and aspirations are every bit as cared for as the needs of our customers.QualificationsWhy JoinPlay a key role in driving business growth and customer satisfaction in the credit card portfolio sector. As a Credit Card Portfolio Intern, you'll be responsible for supporting the analysis and development of credit card products and marketing strategies. You'll have the opportunity to develop your skills in areas such as product analysis, customer segmentation, risk management, and marketing strategies.How you succeedTo excel in this role, you'll need to be a strong analytical thinker, with the ability to work independently and as part of a team. You'll need to be a creative problem-solver, with a passion for learning and growing in the financial services industry. Your ability to communicate effectively with stakeholders, including internal teams and customers, will be crucial in driving results.What you doYour responsibilities will include:

• Market Research: Conduct research on industry trends, competitor offerings, and customer preferences to support the development of effective marketing strategies

• Customer Segmentation: Help identify and analyze customer segments based on behavior, creditworthiness, and preferences to enhance targeting efforts

• Marketing Collaboration: Collaborate with the marketing team to develop and implement campaigns aimed at increasing cardholder engagement and usage

• Cross-Functional Projects: Participate in cross-functional teams to support various initiatives related to credit card portfolio management

Who you work withGlobal Consumer Financial Services (GCFS) is all about helping consumers get what they want from life. Itxe2x80x99s a broad ambition. So, the team offer an equally wide range of services. From branch to premier banking and everything in-between. Thatxe2x80x99s a lot to get your teeth into and many career paths to follow. And youxe2x80x99ll be doing it all while learning from the best in an award-winning environment.Who you are

• A degree or masters in a relevant field

• Proficient with MS office suite (includes Excel/PowerPoint)

• Strong analytical and problem-solving skills

• Ability to work independently and as part of a team

• Excellent communication and interpersonal skills

• Passion for finance and marketing

Learning ObjectivesThis role will provide you with:

• Understanding Credit Card Products: Gain a comprehensive understanding of various credit card products, including their features, benefits, and target customer segments

• Portfolio Analysis Techniques: Learn and apply portfolio analysis techniques to assess the performance of existing credit card portfolios, including key performance indicators (KPIs) such as delinquency rates, charge-off rates, and customer acquisition costs

• Marketing Strategies for Credit Card Products: Understand the principles of marketing within the financial services industry, specifically for credit card products, and contribute to the development of marketing strategies and campaigns aimed at increasing cardholder engagement and usage

OCBC Bank