Job Description

What the role is:Manager / Deputy / Assistant Manager, Promotion and EngagementWhat you will be working on:The Active Mobility Group develops, promotes and regulates the use of active mobility (cycling, riding personal mobility devices, using personal mobility aids, and walking) as a key strategy in LTA\'s Walk Cycle Ride vision.As part of the Promotion and Engagement team, you will be responsible for conceptualising, developing and implementing an integrated communication strategy to encourage the gracious use of infrastructure for cycling and personal mobility devices, as well as the promotion of active mobility modes for commuting.Specific responsibilities will include (non-exhaustive):

• Formulate communication messages and plans, and execute publicity campaigns and programmes (including events) to reach out to members of the public, including stakeholder segments such as active mobility users, community organisations and interest groups in a timely fashion
• Conduct pre-campaign and pre-programme research
• Conduct post-campaign and post-programme analysis to measure ROI and KPIs
• Manage marketing channels (e.g. website, social media)
• Seek out suitable, like-minded collaborators to amplify campaign and programme reach and outcomes
• Coordinate and synthesise inputs from collaborators and stakeholders
• Handle feedback from members of the public

What we are looking for:

• Tertiary qualification in any discipline
• At least 3 years of relevant working experience in planning and implementing multi-channel public education, communication campaigns, programmes and events and public/stakeholder engagement. Those with at least 8 years of relevant experience may be considered for senior roles which may involve leading a team.
• Highly adaptable, able to work independently and multi-task in a dynamic environment
• Good analytical, written and communication skills
• Good project management skills
• Creative thinker with good attention to details
• Strong interpersonal skills to engage external and internal stakeholders
• Keen interest in the promotion of active mobility is advantageous

About Land Transport Authority:The Land Transport Authority (LTA) is a statutory board under Ministry of Transport that spearheads land transport developments in Singapore. We are seeking dynamic, energetic, highly motivated, passionate and qualified professionals to join us. Many opportunities & challenges await those who are keen on an exciting career to realise our commitment to envision & implement an integrated transport system.

Land Transport Authority