Job Description

About bbp bbp is an award-winning energy efficiency company that enables businesses to achieve their carbon neutrality and sustainability goals. Using patented HVAC optimisation technologies, Intern About bbp bbp is an award-winning energy efficiency company that enables businesses to achieve their carbon neutrality and sustainability goals. Using patented HVAC optimisation technologies, Internet of Things (IoT), proprietary software algorithms and machine learning, bbp has enabled multiple blue-chip and Fortune 500 companies to achieve up to 40% of energy and cost savings across 9 countries. Clients served by bbp includes 3 of the world's top 10 semiconductor manufacturers, Fortune 500 companies and Asia s top 20 real estate firms. bbp is a portfolio company under KKR's Global Impact Fund. KKR is a leading global investment firm with US$491 billion of assets under management as of June 2022. Responsibilities Increase brand value, visibility and thought leadership of bbp . Lead, drive and execute brand, sustainability/ ESG strategy and industry thought leadership . Create and manage collaterals or contents to drive corporate/ product branding and thought leadership. . Drive bbp external website and internal intranet design, content, update and improvement . Targeted external stakeholders includes but not limited to New leads or opportunities Existing customers Regulatory bodies/ government agencies/ think tanks/ public institutions Ecosystem players Potential partners (business collaboration, go-to-market, etc.) Potential hires (under graduates, fresh graduates or experienced talents) Financial markets/ potential investors Targeted internal stakeholders Employees Board of Directors Shareholders Generate new sales leads through digital or physical platforms Leverage on existing digital platforms such as 'bbp energy savings calculator', LinkedIn, etc or develop new platforms to drive new sales leads generation Drive and own marketing campaigns, conferences and events in collaboration with Sales team Monitor and reviews effectiveness of different marketing platforms, channels and partnerships. Marketing and Sustainability/ ESG . Support development of materials related to corporate strategies, segmentation strategies, product strategies, sales pitch and bbp's value propositions. . Support corporate and product branding, positioning as well as new initiatives/ launches . Drive bbp accreditations and grant applications . Lead bbp's Sustainability/ ESG roadmap and frameworks . Collaborate with leadership team, employees and Board of Directors to implement bbp's Sustainability/ ESG roadmap and frameworks Communications . Develop and edit communication materials such as newsletters, blogs, press releases and similar marketing materials to promote company's brand value, products and services. . Develop, implement and monitor overall communications strategy for the company. . Implement company's communication strategy to increase brand awareness, internal and external stakeholder engagements . Incorporate Public Release, Digital and Traditional Marketing efforts. . Develop and manage relationships with key media players to secure and grow media online and offline coverage. . Develop press releases for local, national and international media. . Measure and analyze current communications efforts. . Drive employees' and customers' share of voice through proper corporate communications. . Ensure communications consistency among different stakeholders. Requirements . Bachelor's degree in communications or equivalent . At least 5 years of marketing experience . Excellent English communications skills in writing and presentation . In addition to English, a second language would be an added advantage . Proven track record in managing marketing campaigns and growing brand awareness . Proven ability as an author of primary documents , proofreader and editor of written materials . Strong organizational and project management skills, with the ability to manage multiple projects, meet tight deadlines and a strong attention to detail . Resourcefulness and problem-solving skills to manage changing opportunities and priorities . Desire to learn, innovate and grow professionally . Strong collaborative skills with an entrepreneurial mindset to develop new and interesting ideas