Marketing Associate Singapore Sbs Business Development (entry Level)

Singapore, SG, Singapore

Job Description

Department Business Development and Partnerships
LevelExperienced (Individual Contributor)
LocationSingapore
The Business Development and Partnerships teams at Shopee are dynamic and energetic. The teams are always looking to acquire business opportunities to drive Shopee to be the No. 1 e-commerce platform in Southeast Asia and Taiwan. The aim of the Business Development and Partnership teams is to provide Shopee's buyers with a wide variety of product listings at the best prices.


About the Team:


The Marketing Projects team is responsible for driving brand development and buyer growth through strategic marketing initiatives for Shopee's Retail business. Reporting to the Marketing Projects lead, this role involves high ownership in developing and executing activities that drive traffic and buyers. This position offers great exposure for highly motivated individuals seeking to thrive in a fast-paced environment, make real-time impact on commercial objectives, and sharpen their marketing and project management skills.

:


Marketing Strategy, Budgeting and ReportingDevelop buyer growth strategies for Retail Brand(s) and oversee key programmes including Campaigns, Paid Ads, Vouchers, CRM, Affiliate Marketing and others Manage marketing budget, track initiatives performance and drive optimisations to improve ROI Acquire a full understanding of the competitive landscape and buyer behaviour of the assigned Retail Brand(s)

Campaign ManagementLead the development of the Retail Brand(s) marketing calendar, including campaign planning and coordination with cross-functional teams such as Marketing, Big Campaigns and Retail Merchandising team

Price-Related Mechanism (PRM) ManagementManage shop voucher budgeting and optimise mechanics to drive commercial objectives Manage Shopee Ads strategy and lead execution to drive commercial objectives

Customer Relationship ManagementDevelop and manage insights based on CRM objectives and determine action plans to optimise based on buyer segments

Marketing SolutionsCraft and manage Marketing Solutions programmes to monetise assets and drive revenue Track and coordinate with the Retail Merchandising team to ensure partners meet package requirements and fulfil obligations

Commercial ProjectsAssist with any other ad hoc commercial projects to improve buyer experience and conversions

Requirements:

Bachelor's degree in Marketing, Communications or related field Internship / past experience or knowledge in relevant industry such as e-commerce, growth marketing or digital advertising Strong analytical skills for quantitative problem-solving, able to tackle complex problems with a structured approach Organised, able to multitask and pay close attention to details Proficient in Microsoft Office, particularly in PowerPoint / Google Slides, Excel and Google Sheets Ability to work collaboratively in diverse teams and dynamic environments, flexibility to adapt to new challenges and changes * Excellent verbal and written communication skills, with the ability to engage in discussions, influencing senior stakeholders

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Job Detail

  • Job Id
    JD1604317
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Singapore, SG, Singapore
  • Education
    Not mentioned