Marketing Executive (boon Keng)

Singapore, Singapore

Job Description


Responsibilities:

Marketing

  • End-to-end execution of marketing projects and campaigns, including ideation, creation and distribution of communication materials to various media outlets, and analysis of campaigns\xe2\x80\x99 performance.
Digital
  • In -house management of website content, ensuring that all company websites are updated with current promotions and most up-to-date information.
  • Look into areas of improvements to enhance user experience in websites; in an effort to increase traffic-to-lead conversion rate.
  • Generate quality leads by converting site traffic through strong calls-to-action and compelling content.
  • Liaise with agency to manage and improve Organic and Paid search (SEM \xe2\x80\x93 Google & Naver) performance.
Social Media and Public Relations
  • Monitor and manage social media for Korea, including content generation.
  • Suggest, implement and manage ads for Facebook, Google Display Network and YouTube.
  • Stay up to date with latest social media best practices and technologies.
  • Establish strong network by communicating with industry professionals, consumers and influencers/bloggers via various channel.
  • Crafting press release and other media communication to promote and create brand awareness.
Reporting System
  • Assist in collating information to analyse and evaluate monthly marketing effectiveness.
  • Periodic collation, monitoring and reporting of various marketing initiatives, charting impact, effectiveness and recommend appropriate course of action on effectiveness in driving enquiries.
  • Evaluate performance of digital marketing campaigns and providing data-driven solutions for future campaigns.
All other Marketing and Communications will be assigned.

Requirements:
  • Minimum Degree in Marketing or related fields.
  • Preferably with at least 5 years of relevant work experience.
  • Excellent proficiency in written and spoken Korean and English as you need to do up content writing and understand their culture.
  • Excellent knowledge of Facebook, LinkedIn, Instagram and other social media platforms.
  • Experience with doing audience and buyer persona research.
  • Ability to run PR campaigns and pitch to media.
  • Effective communication and interpersonal skills.
  • Possess analytical skills and be able to conceptualize innovative ideas.
  • Good understanding of Naver and Google ads.
  • Highly proficient with web analytics tools (Google Analytics)
  • Independent and highly motivated in getting things done in a face-paced environment.
  • Infrequent travelling may be required.
We regret to inform that only shortlisted candidates will be notified.

To apply, please visit www.gmprecruit.com and search for Job Reference: 22264

To learn more about this opportunity, please contact Jackie at

GMP Recruitment Services (S) Pte Ltd | EA Licence: 09C3051 | EA Personnel: Jackie Ng | Registration No: R22109024

GMP

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Job Detail

  • Job Id
    JD1298376
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Singapore, Singapore
  • Education
    Not mentioned