Job Description

Manages social media channels, campaigns to sustain an engaging audience experience and to increase audience satisfaction. Researches and analyses social media trends, including social media ad revenue and web visitor data, to improve social media presence and campaign efficacy.

Responsibilities:

• Responsible for timely and good execution of marketing implementation strategies to hit the key objectives of the marketing campaign.
  Responsible for all New Product Development process (NPD)
• Manage day-to-day activities associated to all marketing efforts, including project management, creative development, cross-functional implementation, new product development, campaign and budget tracking and reporting as necessary as related to brand development and performance.
• Conduct implementation of all marketing initiatives
• Work with ATL, Media, Digital and Public Relation agencies, external media partners and suppliers to drive smooth integration and execution of plans to meet campaigns\xe2\x80\x99 objectives and deliverables.
• Assist the Marketing Manager and internal departments to implement, and manage marketing plans from conceptualization to execution including brand positioning, market intelligence, pricing, promotion and advertising opportunities, product value propositions, content creation and launch execution of new products.
• To execute Brand direction, implementations and all activations.
• To be key coordinator in the production process for all offline marketing materials, technical specifications and Brand development timelines
• To works closely with Marketing team, Sales Team, Procurement Team & Warehouse team for management of products
• Recommending strategies to Sales Team to position the brand for growth
• Analysing brands of competitors, consumer trends and buying behaviours in B2B sector
• Working with Marketing team on designing and supervising content such as press releases, artwork, print and digital media
• Working with Marketing manager in discussion with appointed advertising agencies to manage the marketing campaigns
• Key focus on how product implementation can be improved
• Develop and give Product presentations to Internal Sales team and B2B Customers