Job Description

Location: Singapore
Salary: Open
Industry: Financial Services
Sub-industry: Financial Technology Vendor
Function: Marketing, Marketing, Marketing


Our Client:
Our client is a Singapore-headquartered Fintech company, specialising in providing Financial Software as a Service (SaaS) solutions. These solutions include trading, payment, and remittance of assets, as well as blockchain integration services. These solutions can be delivered in the form of cloud-based, on-premises, or a hybrid infrastructure.

The Responsibilities:
This position will report to the Chief Experience Officer (CXO). Your responsibilities will include but not be limited to:

• Copywriting for marketing collaterals (brochures, letters, emails, and websites, etc.)
• Brainstorming, planning, and publishing campaigns on social media channels
• Creating and optimizing email nurture campaigns
• Regular collaboration with cross-functional teams, such as the Graphic Designer or BD team to plan and execute campaigns, events; and all communications and media actions on all channels, including online and social media
• Support offline marketing campaigns such as video production and events
• Managing of marketing budget, and to report an accurate summary of total spendings and overview at the end of each marketing campaign on social media channels
• Measuring and reporting metrics on weekly or monthly basis
• Providing comprehensive understanding and execution of SEO tactics
• Perform market research and analysis to attain insights on customers, competitors, and upcoming trends.

The Requirements:

• At least 2 to 3 years of Marketing experience
• Degree in Marketing or Business Administration
• Knowledge and familiarity with financial information and industry are preferred
• Strong English language, in both verbal and written to be able to liaise effectively with English-speaking clients
• Experience in developing and implementing marketing strategies; and managing campaign budgets
• Well-versed in research and analytical skills; able to autonomously propose and conduct customer analysis
• A self-starter with the ability to think on your feet, with high accuracy and attention to detail
• Passionate about the market and industry, able to spot trends, with strong executive ability
• Works well in both team and independent environment
• Excellent organizational skills; able to multitask and prioritize your workload
• Familiarity with B2C & B2B advertising campaigns is a plus
• Experience in design tools such as Photoshop is a plus
• Experience in carrying out successful social media campaigns would be an asset

Disclaimer: The Company complies with the Tripartite Guidelines on Fair Employment Practices (TGFEP), including the prevailing guidelines on recruitment. All qualified applicants will be considered for the position regardless of their age, race, religion, nationality, marital status, or family responsibilities. A more detailed discussion of the TGFEP is available on the Tripartite Alliance for Fair and Progressive Employment Practices (TAFEP) website at https://www.tal.sg/tafep