Job Description

Location:

Singapore

Department:

Sales & Marketing

Reports To:

Marketing Manager / Business Development Head / DIRECTOR

Employment Type:

Full-time

Job Overview:

-----------------

We are seeking a motivated and dynamic

Marketing Executive

with experience in the

construction industry

, preferably in

subcontracting services

(e.g., MEP, civil works, Communication, cyber Security, interior fit-outs, etc.). The ideal candidate will be responsible for generating leads, building brand awareness, supporting the sales team, and developing marketing strategies to target

main contractors, consultants, and developers

.

Key Responsibilities:

-------------------------

Market Research & Intelligence:

Identify new business opportunities within the construction sector.


Analyze competitor activities and market trends.


Build and maintain a database of developers, main contractors, PMC companies, and consultants.

Lead Generation:

Proactively reach out to potential clients via calls, emails, LinkedIn, and site visits.


Attend industry events, trade shows, and networking opportunities.

Digital & Offline Marketing:

Develop and execute digital campaigns (email marketing, social media, Google Ads).


Create marketing materials such as brochures, project profiles, case studies, and presentations.


Manage website content and updates related to services and completed projects.

Sales Support:

Assist business development and sales teams with proposals and presentations.


Maintain CRM data and follow up on inquiries.

Client Relationship Management:

Coordinate with existing clients for repeat business and referrals.


Collect client feedback for service improvement and testimonials.

Key Requirements:

---------------------

Master's degree in Marketing, Business, Civil Engineering, Computer applications or a related field. 2-5 years of experience in marketing or business development in the

construction/subcontracting

domain. Strong understanding of the construction value chain - main contractors, subcontractors, consultants, and developers. Excellent communication and negotiation skills. Proficient in MS Office, CRM tools, and digital marketing platforms. Self-driven, target-oriented, and organized.

Preferred Experience:

-------------------------

Marketing roles in companies offering

MEP

,

Civil Works

,

Interior Fit-Outs

,

Facade

,

Waterproofing, Communication, Cyber security

or

Specialized Construction Services

. Exposure to

tendering and bidding processes, computer applications

are a plus. Knowledge of local building codes, stakeholders, and construction cycles.

Salary:

5000 - 6000 SGD

--------------------------------

Incentives:

Performance-based incentives, Travel Allowance, Bonus, etc.

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