Job Description

Job Summary

We are looking for a creative and results-driven

Digital Marketing Executive

to join our marketing team. In this role, you will be responsible for developing, implementing, and managing marketing campaigns that promote our brand, products, and services online. You will play a major role in enhancing brand awareness within the digital space and driving website traffic and lead generation.

Key Responsibilities

Plan, execute, and optimize

digital marketing campaigns

across Meta Ads, Google Ads, and online marketplaces. Manage and grow

social media channels

and lead

KOL/influencer campaigns

, including outreach, coordination, content collaboration, and performance tracking. Drive

traffic, leads, and conversions

through SEO, PPC, and email marketing. Create and manage

content

for Shopify website, marketplaces, online channel partners and social media in line with brand guidelines. Track, analyze, and

report campaign performance

to identify trends, opportunities, and actionable insights, improving ROI and marketing effectiveness. Conduct

market research and competitor analysis

, collaborating with internal and external teams to maintain brand consistency.

Requirements

Strong understanding of online marketing concepts, strategies, and best practices. Creative thinking with excellent written and verbal communication skills. Ability to multitask and work in a fast-paced environment. Qualification in Marketing, Communications, Business, or related field. Strong data analytics and reporting skills to track, measure, and optimize marketing performance. Proficiency in digital marketing tools and platforms: + Google Ads, Google Analytics, Meta Business Suite, Shopify etc.

Preferred

Google Ads, Google Analytics, or Digital Marketing Analytics certifications Experience ith e-commerce or B2C digital campaigns is a plus Highly proficient in Canva; basic skills in Adobe Photoshop

What We Offer

Competitive salary with performance bonus. Training and career growth opportunities Supportive and friendly team environment * Opportunity to represent leading consumer brands.