Job Description

Job Purpose: Responsible to plan and execute marketing campaigns to achieve measurable results on consumer activation, sponsorships, PR, digital, events and promotions. Closely working with Marketing Manager in aligning the campaign for 4Fingers.


Job Responsibilities:

• Assist in planning and monitoring the ongoing company presence on social media.

• Assisting in the formulation of strategies to build a lasting digital connection with consumers.

• Assist in planning and monitoring the ongoing company presence on social media.

• Monitor progress of campaigns using various metrics and submit reports of performance

• Support and manage effective and integrated 360 marketing campaigns, ensuring alignment with stakeholders from different departments \xe2\x80\x93 Sales, Finance, Logistics and HODs.

• Conduct analysis of market and competitive trends.

• Work closely with external creative agencies to design marketing materials such as brochures and adverts

• Support in managing the PR issues on all offline and online platform (customer\xe2\x80\x99s feedback and comments)

• Write and proofread marketing copy for both online and print campaigns

• Arrange the effective distribution of marketing materials

• Maintain and update customer databases using a customer relationship management (CRM) system

• Maintaining websites and looking at data analytics

• Develop relationships with key stakeholders, both internal and external

• Support Operations using Local Store Marketing

• Able to travel & regular stores visits to ensure correct & consistent marketing communications as well as distinctive display of marketing materials

• Actively engage and coordinate with mall\xe2\x80\x99s Marcom team for media space as well as exposure via social media platform (Facebook, Instagram, Website etc.) and ensure that up-to-date information is uploaded

• Perform any other ad-hoc projects or challenges as spelled in annual Key Performance Indicators (KPIs) from time to time
  

• Bachelor\'s degree in marketing or related field

• Minimum 1 - 3 years of Marketing Experience

• Strong analytical, communication, time-management, and creativity skills

• Acute attention to detail and talented eye for design

• Strong ability to focus on customer/market and take initiative Experience with social media