Marketing Executive

Singapore, Singapore

Job Description


About Us

Refract Technologies is a family of 60+ members and growing. We are engineers, game producers, artists and entrepreneurs, all with deep passion and experience in the gaming and technology industries. We\xe2\x80\x99re here as veterans from the likes of Electronic Arts, Ubisoft, Unity, IGG, Gumi, XII Braves, Creative Technologies & more.

Our vision is to extend human experience beyond reality through innovations in gaming and entertainment. We are game changers.

The Role

As a Marketing Executive at Refract Technologies you\xe2\x80\x99ll work in tandem with the rest of the Marketing Team to drive engagement and brand awareness through effective social media and community outreach. Your day to day will see you crafting curated content - with a focus on video catered for identified target audiences across a range of platforms.

Additionally, you\xe2\x80\x99ll contribute to the planning and execution of overall marketing strategy, coordinating with product and corporate development teams to ensure overall alignment.

If you\xe2\x80\x99re got a knack for telling captivating stories through social media, and are passionate about gaming or technology - we\xe2\x80\x99d love to speak with you!

For this role, we\xe2\x80\x99re primarily considering Singaporeans and PRs only.

What You\xe2\x80\x99ll Be Doing

Social Media Management

  • Propose social media strategy and marketing timelines, iterating based on feedback. Drive the timely and successful execution of the strategy and timeline.
  • Track performance metrics on our social media platforms, and analyse data from our and competitor posts for the purpose of reporting.
  • Manage the various company social media pages, addressing comments, messages, inquiries, and foster a positive brand image through interactions.
Content Creation
  • Create engaging, relevant and high-quality omni-channel content in various formats - with a focus on video.
  • Collaborate with the rest of the marketing team, and outsource vendors where necessary in the process of content creation.
Digital Marketing Campaigns
  • Contribute to the wider planning of overall marketing campaign planning and execution
  • Police all outfacing content, collaterals and messaging, ensuring adherence to the company branding.
Community Engagement
  • Engage and grow our community on social media through active and constant interaction, initiatives and events.
  • Monitor trending content and upcoming opportunities in the social media space, and propose avenues for capitalising on them.
Requirements

Your Attributes
  • A voracious consumer of social media, up to date on what\xe2\x80\x99s hot or not.
  • Content wizard, able to conjure out-of-the-box, yet highly effective angles or collaterals that leave audiences stunned.
  • Sharp communicator, with a high pedigree for both verbal and written presentation and information comprehension.
  • Highly motivated to create lasting and tangible impact.
  • Proactive team player, willing to step up to the plate and learn out of your comfort zone.
Skills and Experience Required
  • Diploma or Degree in Marketing, Communications or a related discipline.
  • 2-3 Years of experience in a Marketing Executive, Community Management, Social Media or similar role.
  • A recent portfolio of content created.
  • A clear and current understanding of the social media landscape.
  • Familiarity with commonly used productivity tools such as G-Suite.
  • Proficiency in commonly used creative software such as Adobe Suite, Canva, etc.
Significant Add-Ons
  • An interest in Gaming, Technology, AR/VR, and/or esports.
  • Experience utilising marketing analytic tools such as Google Analytics, Sprout Social etc.

Refract Technologies

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Job Detail

  • Job Id
    JD1371876
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Singapore, Singapore
  • Education
    Not mentioned