Platform Optimization: Manage and optimize our profiles on Lazada, Shopee, and Shopify to strategically enhance sales performance and elevate brand recognition.
Paid Advertising Mastery: Develop and execute high-impact paid advertising campaigns across these platforms, encompassing setup, fine-tuning, and meticulous performance tracking.
SEO Expertise: Dive into keyword research and implement cutting-edge SEO strategies to propel organic rankings and augment website traffic.
Metrics Analysis: Monitor website metrics, customer engagement, and conversion rates, proactively identifying opportunities for enhancement.
Strategic Collaboration: Work closely with the marketing team to conceive and execute digital marketing strategies that harmonize with overarching company goals.
Trend Awareness: Stay at the forefront of evolving trends and best practices in e-commerce, paid advertising, SEO, and web development.
Campaign Engagement: Keep abreast of marketing campaigns and promotional prospects across Lazada, Shopee platforms, actively participating to bolster brand visibility and maximize sales potential.
Competitive Analysis: Conduct regular competitive analysis to glean insights into market trends, pricing strategies, and competitor activities, utilizing these insights to optimize our e-commerce strategies.
Digital Asset Contribution: Offer support in designing and implementing website enhancements, crafting impactful landing pages, and other digital assets as required.
Qualifications:
Diploma / Degree in a related field with 1 \xe2\x80\x93 2 years\xe2\x80\x99 experience in e-commerce marketing, preferably within a similar role.
Proficiency in managing Lazada, Shopee, and Shopify platforms.
Demonstrable expertise in crafting and executing paid advertising campaigns.
Strong analytical skills with the ability to interpret data to drive marketing decisions.
Excellent communication and collaboration skills.
A keen eye for industry trends and evolving best practices.
Working Location: Macpherson Working Hours: Monday \xe2\x80\x93 Friday, 9am \xe2\x80\x93 6pm
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