Marketing Executive

Singapore, Singapore

Job Description


Company Description

Informa Markets is one of Informa\'s B2B Markets and Digital Services divisions. We are a highly international business, with a significant presence in the US, Brazil, the Middle East, India and China.

We work in over a dozen growing, specialist and international markets, with hundreds of leading brands across Health & Nutrition, Healthcare & Pharmaceuticals, Aviation, Beauty & Aesthetics, Infrastructure & Construction, Agriculture and Fashion.

Informa Markets delivers smart events, including must-attend trade-focused exhibitions, specialist content, specialist data and targeted digital services, including lead and demand generation solutions powered by our depth of first-party customer data.

Our live products and digital platforms and services enable buyers, sellers and decision makers in specialist markets to meet, discover and showcase new products and do business.



Be part of the Maritime & Energy - Marketing team to oversee campaigns aligned with marketing strategy from event conceptualization to execution:

  • Develop and monitor development of marketing assets
  • Manage and develop event website, social media platforms and online channels
  • Manage working relationship with creative agencies and vendors
  • Preparation of publicity contracts & materials to engage trade media partners and local media
  • Manage event registration system and on-site registration i.e. Facilitate online & on-site registration, send email confirmations and attending to enquiries
  • Data Management including data mining to improve customer segmentation and targeting
  • Management of photographers and videographers for event coverage
  • Use of online / enterprise systems for marketing purposes and database management
  • Measure customer satisfaction by developing surveys and provide insights
  • Track, evaluate and report results for marketing campaigns
  • Supporting the marketing team in administrative tasks
Qualifications

- Bachelor Degree in Marketing preferred

Additional Information
  • Minimum 2 years of relevant/event and digital marketing experience
  • Self-learner, passionate with Marketing
  • Desire to develop in a fast-paced environment
  • Proficiency in MS Office and Adobe Design Software will be advantageous
  • Quick to adapt to enterprise systems i.e. CRM, Website CMS, Database Management
  • Able to commit longer working hours i.e. weekends during event period and leading up to event

Informa Markets

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Job Detail

  • Job Id
    JD1404224
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Singapore, Singapore
  • Education
    Not mentioned