Job Description

We are looking for an enthusiastic go-getter to join our Marketing team as a Marketing Intern. If you are excited about marketing in the DeFi space, we are looking for you! As a Marketing Intern, you'll play a vital supporting role in growing our protocol's visibility and community through strategic influencer (KOL) collaborations and engaging written content. You will also have a chance to assist in marketing through the entire marketing funnel.
Roles and Responsibilities

• KOL Management

• Research, identify, and reach out to potential KOLs across platforms (X/Twitter, YouTube, TikTok, etc.)
• Assist in coordinating campaigns and communications with existing KOLs and partners
• Track KOL performance and compile reports with key metrics and insights
• Maintain and update our internal KOL database

• Content & Copywriting

• Prepare internal and external communications for new features, products, and company updates
• Create written content for social media, product announcements, blog posts, and newsletters
• Conceptualize content and assets across all Treehouse channels (e.g., Twitter, LinkedIn, Reddit, Medium)
• Guide designers and developers through the creation of marketing features and creatives

• Social Media & Community

• Draft and schedule posts across our social media channels (Twitter, Reddit, LinkedIn, Medium)
• Build and nurture the Treehouse community via Discord and Telegram
• Monitor sentiment, respond to community inquiries, and escalate issues when needed

• Campaign Execution

• Assist in developing and executing online marketing campaigns
• Draft and monitor paid ad campaigns and performance
• Collaborate with internal teams to ensure alignment on campaign goals and messaging

You will have the opportunity to:

• Gain exposure to many different forms of digital marketing
• Learn about social media trends in DeFi by managing Treehouse's various channels (Twitter, Reddit, LinkedIn, Medium)
• Become a super-effective copywriter
• Allow your artistic juices to flow by directing creatives for all Treehouse channels
• Work with technical team members
• Grow your knowledge about Crypto / DeFi / Web3 through the creation of short-form and long-form content

Requirements

• Undergraduate student based in Singapore
• Able to commit to a full-time commitment internship
• Basic marketing knowledge
• Excellent command of written and spoken English
• Effective and creative writer
• Proactive and resourceful problem-solver
• Detail-oriented and conscientious worker
• Clear and efficient communicator
• Goal-oriented and highly organized planner
• Passionate and task-oriented executor
• Knowledge and interest in Crypto / DeFi / Web3 is a plus

Company Description
Treehouse Labs is dedicated to building products that empower the world to confidently navigate digital assets. We are the builders behind Treehouse Protocol, a decentralized fixed income layer, and TRHX, a professional arm dedicated to digital assets research and powerful portfolio management tools. We tackle ambitious projects that provide infrastructure, data, and standards enabling everyday investors and institutions to invest in digital assets with confidence and push the boundaries to introduce innovative products into the decentralized finance ecosystem.
Join us as we build the future of digital assets at www.treehouselabs.xyz.

Skills Required