Job Description

Responsibilities:

Lead and execute marketing strategies to enhance ChainUp's brand presence and online visibility. Manage and maintain the company's official website --

including content updates, SEO optimization, and performance tracking

, with a strong focus on

WordPress

management. Plan, create, and publish high-quality digital content (articles, press releases, visuals, videos, etc.) aligned with brand tone and business goals. Oversee social media platforms, digital advertising, and campaign execution to drive audience engagement and lead generation. Collaborate with internal teams and external partners for event promotions, PR, and partnership initiatives. Analyze campaign data and website analytics to provide actionable marketing insights and performance reports. Ensure brand consistency across all marketing channels and communication materials.

Requirements:

Bachelor's degree in Marketing, Communications, Business, or related field.

3-5 years of experience

in digital marketing, brand management, or content marketing. Proven experience in

WordPress website management

(required). Familiar with

SEO, Google Analytics, and social media marketing tools

. Experience in the

blockchain, fintech, or technology

industry is preferred. Strong writing, communication, and project management skills. * Creative, detail-oriented, and able to work independently in a fast-paced environment.