Job Description

Company Description

At KARANA, we believe in the power of plants. We believe that it\'s possible to create insanely delicious, healthier foods using ingredients that promote soil health, biodiversity, and give more power to farmers. We\'re a fast-growing, venture-backed food tech company that creates meat from the most sustainable crops in the world, starting with jackfruit. KARANA is serving delicious, indulgent plant based foods in Singapore and Hong Kong, and is currently launching in the Bay Area and Southern California, and has already begun distribution to some awesome restaurants and corporate and campus catering operators.

KARANA is based in San Mateo/SF and Singapore and has been featured in CNN, CNBC, Tatler, TechCrunch, and Green Queen, amongst others.



KARANA is ready for a new talented Marketing Manager in Singapore. The marketing coordinator will support the company in developing, localising and executing marketing plans for the Asia Pacific and UK (tbc) markets. There is a lot of opportunity to grow and scale with the team if you are the right fit and as Series A funding is secured.

You will report to the Director of Growth. This scrappy and critical role will require a self-starter who can take projects from start to finish by working with relevant stakeholders and pushing things forward to meet marketing deadlines, all the while delivering continuous feedback and insights to the company.

If you\xe2\x80\xa6

• Have the below skills;
• Resonate with our mission;
• Are passionate about delicious, sustainable food; and
• Have a strong, purpose-driven work ethic

\xe2\x80\xa6we would love to talk to you!

Responsibilities:

Events & Customer Activation

• Ownership of the Asia Pacific trade activation calendar, from concept to execution, covering customer activations, industry events and community / consumer events.
• Support the sales team with customer pitches and product demonstrations.
• Management of new customer launches, ongoing marketing support and in-store visibility.
• Ownership and management of the Asia Pacific marketing budget.
• Construction of mobile trade units (eg Modular trade stands / Sampling Units / Pop Ups)
• Management of agency relationships (if required), across PR, Events and Design.
• Actively source and pitch strategic brand partnerships in line the company strategy.

Social Media

• Content creation for social posts in line with brand digital calendar.
• Management of social media channels, interaction and engagement with consumers and followers.
• Assist with influencer campaigns.

Design, Creative & Sales Collateral

• Manage designers in the delivery of creative assets.
• Localise global sales collateral and marketing assets for Asia Pacific markets.

Qualifications

Recommended Skills & Experience:

• 2-3 years of experience in sales and/or marketing
• Experience in field sales and marketing for a food company preferred but not required
• Cross-functional, collaborative work across teams
• Excellent written and verbal communication skills
• Prior experience working at a start-up is preferred

You are:

• Ready to jump in, roll up your sleeves and push projects forward
• An expert at getting unstuck \xe2\x80\x93 seeing who you need to talk to about what to move a project forward is second nature to you
• Passionate about selling delicious food
• Detail-oriented with excellent follow-up and time management skills
• A self-starter with a positive, \xe2\x80\x9cwe can do it!\xe2\x80\x9d sort of attitude

Additional Information

KARANA Perks:

A competitive salary and stock options

We take care of our employees and offer a benefits package

Unlimited annual leave

Laidback, food loving, and fun work environment

Opportunity to grow professionally with fast growing start-up

First tastes of some of the most cutting-edge meats made from whole plants

A chance to make the world a better place through food and agriculture

Karana