Job Description

EightBar, powered by Mindshare, a GroupM company is seeking an Manager/Asst. Manager Site Direct to join our team. This team is dedicated to servicing the global media and data needs of one of the world\xe2\x80\x99s leading technology companies \xe2\x80\x93 IBM. At our core, we are focused on building an agency model for the future that is centred around streamlined workflows and an Audience First approach utilizing data and performance as our twin north stars; all while pursuing the goal of thinking big, driving fundamental change, fostering deep collaboration and most importantly: achieving results. Our people are all about working smart, being nice, and having fun. Our goal is to evolve the traditional concept of an agency into a collaborative model fusing IBM, GroupM, and Ogilvy and we are looking for people like you to help us accomplish this. People willing to Think differently belong here.
Reporting of the role

• This role reports to: Senior Manager/Asst. Director

3 best things about the job:

• Responsibly managing clients\' media budgets across various tactics, including digital display, content syndication, broadcast, print, and out-of-home (OOH)
• Demonstrate expertise by selecting media partners and negotiating favorable rates, considering clients\' goals and target audiences.
• Use data to continuously monitor campaign performance, evaluate metrics, and make data-driven decisions to optimize campaigns and achieve optimal results.

As a Manager your essential skills revolve around media expertise and strong communication. You will lead a team and be responsible for their performance, including quality assurance of campaign work and ensuring compliance with best practices. Additionally, you will serve as a liaison between the operations and Integrated Planning, facilitating effective communication on workload, client scope compliance, new initiatives, and processes. Collaboration with Integrated Planning teams is crucial to meet the needs of the business and drive success.
In this role, your goals will be:

3-Month:

• Contribute to the development of buying and negotiation strategies, collaborating with Integrated Planning teams
• Use research and performance tools to support the development of partner recommendations in collaboration with the Integrated Planning, Analytics and Performance Teams.
• Take ownership of partner relationship management, supervising the Senior Associate in building and maintaining strong partnerships.
• Assist in finalizing RFP lists and reviewing proposals with the team.
• Ensure a thorough understanding of IBM processes and guidelines and effectively communicate them to relevant stakeholders.

6-Month

• 
  Demonstrate expertise in buying and negotiation strategies, independently developing recommendations in collaboration with the Integrated Planning Teams
• Proactively leverage research and performance tools to drive data-driven partner recommendations and improve campaign effectiveness.
• Effectively manage partner relationships, ensuring high levels of satisfaction and successful collaborations.
• Lead the process of finalizing RFP lists and actively contribute to the proposal review process.
• Maintain up-to-date knowledge of IBM processes and guidelines and support the team in adhering to them.

12-Month Goals:

• Provide strategic input and innovation in buying and negotiation strategies, driving successful outcomes in partnership.
• Demonstrate a high level of expertise in research and performance tools, leveraging insights to deliver exceptional partner recommendations and campaign optimizations.
• Excel in partner relationship management, fostering strong connections and optimizing collaborations for improved campaign results.

What your day job looks like at EightBar: Plan Development and Recommendation Development

• Provide input into buying and negotiation strategies, collaborating with the Strategic Negotiations team.
• Utilize research and performance tools in collaboration with Integrated Planning, Analytics, and Performance teams to develop partner recommendations.
• Take responsibility for partner relationship management
• Finalize RFP lists and work with the integrated Planning team to review all proposals.
• Ensure credit management and understanding and communication of IBM processes and guidelines.

Implementation and Optimization of Campaigns

• Stay updated on communications with the planning team, including buy authorizations, tracking reports, buy changes, creative specifications, etc.
• Manage and steward campaigns, including pacing.
• Collaborate with the Analytics/Research team on reporting and analysis.
• Generate optimization recommendations in partnership with Analytics/Research and planning teams.
• Implementing tracking tags and delivering ad assets to ensure accurate data collection and effective ad placement.

Finance Management

• Ensure accurate and timely approval of vendor invoices and reconciliation with Finance teams.
• Manage client financials, ensuring all process is up to date and budgets are actualized.

Minimum qualifications:

• Minimum of three years\xe2\x80\x99 experience in Digital Paid Media, PR or Ad sales
• Bachelor\xe2\x80\x99s degree in marketing or communications related discipline.
• Excellent communication skills, very detail-oriented
• Ability to work with Vendors to deliver a test and learn approaches.
• Team management skills to work well with team mates and confidence managing clients as well
• Confident with data analysis and insight (i.e. storytelling with data)
• Strong problem-solving skills; desire for improving how we do what we do
• Ability to work with tight deadlines and on multiple projects, demonstrating a mature ability to handle multiple things at once under pressure.
• Command of the Microsoft suite (excel and PPT in particular)

ABOUT EIGHTBAR:
EightBar: Headquartered in New York representing 158 countries: It is a unified Ogilvy/GroupM team dedicated to IBM. EightBar is a group of strategists, planners, creators, traders, and scientists united around a common purpose: to use technology and data to make the marketing as simple, streamlined, and effective as IBM\xe2\x80\x99s Watson has made data science. GroupM embraces and celebrates diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive we are, the more great work we can create together.
More about Mindshare We were born in Asia in 1997, a start up with a desire to change the media world. Now we are a global agency with more than 7,000 employees in 116 offices across 86 countries, operating as one team - #teammindshare. We believe that in today\xe2\x80\x99s world, everything begins and ends in media. We aim to be our clients\xe2\x80\x99 lead business partner, to grow their business, and drive profitability through adaptive and inventive marketing. We do this through speed, teamwork and provocation and by operating as a network of networks rather than a rigid hierarchy. We create new things and have fun doing it. Whenever and wherever you join us, you open a door to opportunities in any and of all aspects of media, technology and innovation. We will support you, recognize you and reward you, making Mindshare the place where you do the best work of your career. Mindshare APAC has won 500 awards in the last year alone, including \xe2\x80\x9cAgency Network of the Year 2017\xe2\x80\x9d by both the MMA SMARTIES\xe2\x84\xa2 and Campaign Asia for the fifth and third consecutive year, respectively. Mindshare is part of GroupM, the media investment management arm of WPP, the world\xe2\x80\x99s leading communications services group. To learn more about Mindshare and our philosophy of Original Thinking, visit us at www.mindshareworld.com and follow us on Twitter @mindshare and facebook.com/mindshareapac and linkedin.com/company/mindshare.
More about GroupM Singapore GroupM Singapore operates in one of the most dynamic and exciting environments in the world. Although it is a small domestic market, there is a vibrant media industry which is undergoing rapid evolution as digital technology reshapes the way marketing supports advertisers\xe2\x80\x99 needs. Being at the crossroads of Asia means, that aside from the local clients and media owners, we also have a high proportion of multi-national clients, renowned brands and media owners. Making GroupM Singapore the Number One organisation to join and develop your career in media investment. GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity \xe2\x80\x93 it\xe2\x80\x99s about belonging. We celebrate the fact that everyone is unique and that\xe2\x80\x99s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.