Job Description

Description

Position at Mindshare

Overview of job
Mindshare Singapore is looking for a Digital Executive/Senior Executive to assist in various display, video and social campaigns for a key regional client. The role will report into the Manager of the account and will work closely to support the team as well as local Mindshare markets. We are looking for someone who thrives on challenges, detail-oriented, eager to learn and has a positive attitude.

3 best things about the job:

• New and Dynamic - As part of a young team, you will be directly involved in shaping the future of this business in this fast-changing programmatic industry.
• Great work culture - You will work with a diverse and collaborative group of co-workers passionate about digital media that know how to have fun at the same time.
• Flexibility and Empowerment - We appreciate colleagues who are tinkerers and problem solvers, those who think outside the box and contribute to new ways of working.

Measures of success -

In three months, you would have:

• Built up an understanding of the digital media ecosystem and have already governed campaign activity across markets - trafficking, tagging and setup with supervision from your manager
• Have a thorough understanding of digital media (with a focus on Social Media) concepts, definitions and metrics
• Become familiar with the processes within Mindshare and within your team including using GroupM admin, media and finance software.

In six months, you would:

• Be managing initiatives & projects across markets
• Guiding markets across all tools and platforms being used with minimal supervision.
• Assist with identifying problems and troubleshooting for local markets with minimal supervision
• Working closely with partners/vendors to build/identify customised solutions for deployment across campaigns.
• Have developed a sense of data to glean insights for campaign optimization.
• Moderate understanding of Inventory Partnerships and how they work

In 12 months, you would be:

• Leading your own initiatives & projects across your markets.
• A master across all tools and platforms being used with no supervision.
• A thorough view of all things digital within your markets\' accounts to be able to propose improvements and new ways of working
• An end-to-end understanding of market processes, able to communicate and relate with market stakeholders with efficiency.

Responsibilities of the role:

• Govern display, video and social media activity across South Asia and Southeast Asia
• Drive excellence and strategic thinking for activity through social media platforms such as Meta & TikTok
• Coordinate with internal teams for smooth operations - trafficking, DMP tagging, campaign setup, and any troubleshooting needed.
• Regularly monitor and make optimization recommendations to ensure KPIs are delivered
• Accurately keep track of billing details of all markets\' accounts managed
• Form relationships with market stakeholders (market leads, digital leads, traders, clients) and cascade processes, pilots, and innovations.

What you will need:

• 1-3 years\' experience in advertising, media planning and buying, ideally focused on digital advertising
• Campaign Management experience on TikTok and/or Meta
• Campaign Management experience in at least one of the following platforms - TTD, Google Ads or DV360
• Good working knowledge of Microsoft Office (specifically Powerpoint & Excel)
• Ability to work well within cross-functional teams and in a fast-paced environment
• Curious, sharp and good attention for detail

About Mindshare
Mindshare, the global media agency network, and part of WPP, the largest marketing communications network in the world, has more than 7,000 employees, in 116 offices across 86 countries.

Each office is dedicated to forging competitive marketing advantage for businesses and their brands based on the values of speed, teamwork and provocation. Mindshare\'s network of people are acutely aware of what\'s happening in their city, and believe all great communication begins and ends in media.

In 2014 Mindshare Asia Pacific was the only media agency to be ranked in the top ten in Campaign Asia\'s Most Admired Companies survey, and was also seen as the best agency to work at in the region.

Mindshare APAC has won over 250 awards in the past year - and counting, including the \'Campaign Asia Pacific Agency of the Year, 2013\' and the SMARTIES\xe2\x84\xa2 APAC \'Agency Network of the Year 2014\' for the second consecutive year. To learn more about Mindshare and our philosophy of Original Thinking, visit us at

About Singapore

GroupM Singapore operates in one of the most dynamic and exciting environments in the world. Although it is a small domestic market, there is a vibrant media industry which is undergoing rapid evolution as digital technology reshapes the way marketing supports advertisers\' needs. Being at the crossroads of Asia means, that aside from the local clients and media owners, we also have a high proportion of multi-national clients, renowned brands and media owners. Making GroupM Singapore the Number One organisation to join and develop your career in media investment. GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity - it\'s about belonging. We celebrate the fact that everyone is unique and that\'s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.

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Mindshare