Online Marketing Executive Cum Pa (admin)

SG, Singapore

Job Description

Online Marketing

: Work with a team of marketing specialists to produce internal and external online marketing content to drive traffic to hospitality websites in Europe and corporate service providers in Asia, along with other B2B and B2C websites. The ideal candidate will handle:





Key Responsibilities:

1.

Strategic Market Planning



Development of comprehensive marketing strategies tailored to client needs.


2.

Brand Development



Creation and management of brand identity, including logos, messaging, and positioning.


3.

Write Press Releases and Public Relations Outreach, and Update Website Content



4. Digital Marketing



Search Engine Optimization (SEO)

: Improving website visibility on search engines.


Pay-Per-Click Advertising (PPC)

: Managing targeted ad campaigns on platforms like Google Ads.


Social Media Marketing

: Creating and managing campaigns across social media platforms.


Email Marketing

: Designing and executing email campaigns to engage clients and prospects.


5.

Content Marketing



Production of blogs, articles, videos, and infographics to attract and engage audiences.


6.

Website Development and Management



Designing user-friendly websites with SEO best practices and conversion optimization.


7.

Online Reputation Management



Monitoring and responding to online reviews and feedback to enhance brand reputation.


8.

Market Research and Analysis



Conducting market research to identify trends, opportunities, and audience insights.


9.

Social Media Management



Managing social media accounts, creating content, and engaging with followers.


10.

Graphic Design Services



Creating visual content for marketing materials, including brochures, ads, and social media posts.


11.

Photography and Videography



Organize professional and local photography and video production to showcase properties and services.


12.

Event Marketing



Planning and promoting events, webinars, and trade shows to enhance visibility, online only.


13.

Influencer Marketing



Collaborating with influencers to reach wider audiences and build credibility.


14.

Affiliate Marketing



Developing affiliate programs to incentivize partners for promoting services.


15.

Analytics and Performance Reporting



Tracking and analysing the performance of marketing campaigns to optimize





Ideal Candidate Should Have Some Combination of the Following Marketing Tools and Knowledge



1. Project Management Tools



Trello

: For task management and team collaboration.

Asana

: To organize projects and track progress.

2. Customer Relationship Management (CRM)



Salesforce

: For managing client relationships and tracking leads.

HubSpot

: Offers CRM features along with marketing automation tools.

Guestline:

Hospitality

3. Email Marketing Tools



Mailchimp

: For creating and managing email campaigns.

Constant Contact

: Email marketing and automation platform.

4. Social Media Management Tools



Hootsuite

: For scheduling posts and monitoring social media engagement.

Buffer

: To manage multiple social media accounts and analyze performance.

5. Search Engine Optimization (SEO) Tools



SEMrush

: For keyword research, site audits, and competitive analysis.

Moz

: Offers SEO tools and resources for optimization.

6. Content Creation Tools



Canva

: For designing graphics and marketing materials.

Adobe Creative Cloud

: For advanced graphic design and video editing.

PA (Admin)

: We are seeking a highly organized and proactive Personal Assistant (Admin) to provide comprehensive administrative support to senior manager. The ideal candidate will be responsible for managing schedules, coordinating meetings, handling communications, and ensuring smooth day-to-day operations.





Key Responsibilities:


Manage calendars, appointments, and meetings Coordinate international travel arrangements Handle confidential documents and maintain filing systems (digital and physical) Screen calls, emails, and other communications, responding or redirecting as necessary Liaise with internal departments and external contacts on behalf of the executive for meetings and appointments Organize and maintain office supplies and admin processes Co-ordinate messenger and courier services Perform personal errands or tasks as required Maintain office supplies Greet Clients Receive, Sort and distribute incoming and outgoing mails Manage task lists and follow up on deadlines and deliverables


Qualifications:


Proven experience as a Personal Assistant, Executive Assistant, or in a similar administrative role Strong organizational and time-management skills Excellent verbal and written communication abilities Proficiency in Microsoft Office Suite (Word, Excel, Outlook, PowerPoint) and other admin tools (e.g., Google Workspace, Zoom, etc.) Discretion and confidentiality are a must * Ability to multitask and work under pressure

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Job Detail

  • Job Id
    JD1652960
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    SG, Singapore
  • Education
    Not mentioned