Job Description

Who We Are

At OKX, we believe our future is reshaped with technology. Founded in 2017, OKX is one of the world\'s leading cryptocurrency spot and derivatives exchanges. OKX innovatively adopted blockchain technology to reshape the financial ecosystem by offering some of the most diverse and sophisticated products, solutions, and trading tools on the market. Trusted by more than 20 million users in over 180 regions globally, OKX strives to provide an engaging platform that empowers every individual to explore the world of crypto. In addition to its world-class DeFi exchange, OKX serves its users with OKX Insights, a research arm that is at the cutting edge of the latest trends in the cryptocurrency industry. With its extensive range of crypto products and services, and unwavering commitment to innovation, OKX vision is a world of financial access backed by blockchain and the power of decentralized finance.

We invest in our people as much as we invest in technology. We are united by our engaging culture, here we win as a team, embrace changes, and do the right thing. We are committed to creating a friendly, rewarding and diverse environment for OKers. It doesn\'t matter where you come from, here everyone feels valued, respected and has the same opportunities to develop and thrive - we want to bring out the best in you.

About the Opportunity

What You\'ll Be Doing: *not to have more than 5 bullets points. Translate the 3 most important requirements into "About the Opportunity" (Pls delete remark before posting)

Design and implement global growth strategies for the P2P business

Objectively determine the ROI and generate reports to showcase the user acquisition performance by various channels

Test and optimize marketing tactics for user acquisition and conversion rate optimization

Proactively recommend and implement new approaches to identify areas for P2P business growth

Analysis of all campaigns, including daily tracking of performance and budget management

Support regional P2P BD teams with regional marketing campaigns from ideation to final analysis and refinement

Creating valuable and informative content for the website, blog, social media, and any other content marketing channels to increase user education and product awareness globally

Constant collaboration with cross-functional teams

What We Look For In You:

4-6 years experience preferably in tech or fintech industry focusing on campaigns, branding, PR, media planning and social

Strong analytical skills, with a proven ability to understand complex data & transform insights into ideas

Good experience in strategy planning, campaign planning, execution, performance marketing, affiliate marketing and loyalty programs

Strong interest and knowledge in crypto/blockchain/technology

Positive attitude, great interpersonal and communication skills, strong logical thinking and result-oriented mindset.

Fluency in English is a must

OKX